Business plan for selling goods from China. Business on goods from China - how to start your own business from scratch Selling goods from China as a business

Greetings! Chinese goods (cheap and not very cheap) have flooded the Russian market. They make everything in China: quadcopters, gadgets, household appliances, clothes and shoes, green tea and products for cleansing the body, children's toys and stationery. Why not make good money from this idea of ​​“abundance”?

Today I want to talk about what business with China is. Where to start, what formats there are, what to look for, how and where to look for suppliers.

The business scheme for the resale of Chinese goods comes down to three stages:

1. Find a product in China at the lowest possible price.
2. Deliver it to Russia.
3. Sell ​​with markup to Russian buyers.

Why does this scheme work? After all, theoretically, any resident of Russia can order anything directly via the Internet and not overpay for the services of an intermediary.

But you, as a domestic seller, will have three “trump cards” at once:

1. The wholesale purchase price from a Chinese supplier is always lower than the retail price. Even with your promotion, a vacuum cleaner, coffee equipment or a smartphone case will cost a Russian less than if they were ordered on the Alibaba website. In addition, not many suppliers in China actually work with retail.
2. The goods ordered from you are already located in Russia (with the exception of business using the drop-shopping model). Delivery of the goods will take a few days or hours, not a couple of months.
3. For 90% of Russians, buying a product from a compatriot is easier than searching for and ordering it on foreign resources. It’s more convenient, more familiar, and there’s no language barrier. It’s also easier to return goods from a supplier in Russia.

Pros of Chinese business

1. Cheapness of goods. Goods from China for Russians are sold by domestic businessmen with markups ranging from 50% to 1000%. For comparison: working with Russian suppliers brings the “reseller” only 10-30%.
2. Unlimited assortment. In China you can, without exaggeration, find anything: from exclusive and exotic to disposable consumer goods.
3. High customer focus of Chinese intermediaries and manufacturers. Competition in China is fierce, and price wars are ongoing. To survive, suppliers are forced to meet each client halfway: make discounts, enable “financial protection” options, agree to sell small quantities, offer more convenient payment and delivery terms, and much more.

Who is the business suitable for? You must:

• Firstly, have a warm attitude towards the “buy and sell” format. Not everyone wants and can make money from banal resale for a profit.
• Secondly, it is easy and quick to find products that are in demand (and, moreover, to find them in both Russia and China).
• Thirdly, be ready to constantly develop: expand the range, promote groups on social networks, perhaps master coaching.

If everything is ok with all three points, let's get started. How to build a business? To begin with, decide on its format.

Choosing a business format

Dropshipping

A business using the dropshipping model can be opened with virtually no investment. How to organize? Let’s say you were ordered headphones in Russia and paid for them. You submit your request to a supplier in China, who sends the headphones to the buyer. You do not need to spend money and time on purchasing goods, logistics and storage.

Your task is to attract the buyer and “persuade” him to buy the product from you. No one knows that you are an intermediary and not the final supplier. For attracting customers, the supplier pays the dropshipper a commission (from 30% to 500%).

Joint purchases

The essence: several people join a group (for example, on a thematic forum) and buy goods from a supplier in small or large wholesale. Joint purchases allow you to seriously save on goods from China. Firstly, on the wholesale price, and secondly, on delivery. It's no secret that transportation from China is often more expensive than the product itself.

Joint purchases make it possible to sell goods in Russia with a good promotion: through social networks, websites or online stores.

Wholesale

Here, too, you, in fact, act as an intermediary between a large Chinese supplier and the end buyer in Russia. But the final buyer is not an individual Vasya or Petya, but an entrepreneur. And he will buy goods from you not at retail, but wholesale.

Typically, budding entrepreneurs in the provinces work according to this scheme. It’s easier for them to buy a batch of goods from a Russian intermediary (at a good price, of course) than to search for and order the same thing in China.

Online store

This option is for more experienced businessmen. Since starting from scratch in this format will be expensive and difficult. Creating a decent online store requires a significant initial investment. But the potential profitability of such a project is higher than that of the three models that I described above.

IM promotion usually begins with a group on a social network and with the creation of a professional landing page.

An online store is a topic that you can devote an entire post or even a blog to. Now I will not go deeper into the subject. I will only say that any IM (no matter what exactly it sells) stands on three “pillars”: assortment, prices and service. And the store creator will have to constantly work on all three “pillars”.

Where to look for suppliers?

If you do not plan to purchase large quantities of goods, then you will not need contacts of direct manufacturers or distributors - they work only with wholesalers.

There are three ways to search for suppliers from China:

• Through personal meetings.
• On Chinese trading platforms.
• At exhibitions and presentations.

Personally, I like the third option more than others. You don’t even need to apply for a visa or travel outside of Russia. Specialized exhibitions are regularly held in all major cities. There you can personally meet representatives of Chinese business, exchange contacts, discuss conditions and see the goods in person. Often at such exhibitions you can even test the product or take home samples.

Each intermediary has its pros and cons. I will write two words about the features of each.

Aliexpress

Strengths of Aliexpress: financial protection for the buyer and the ability to buy goods at retail. The supplier receives money only after the buyer confirms that everything is ok. At the time of purchase, the customer is assigned a unique tracking code to monitor the movement of the goods. We are also pleased with the good selection of payment methods.

Deciding on a supplier on Aliexpress is easier than on other sites: there is a well-thought-out system of seller statuses and ratings. You can communicate with all of them (online translator to help). The site regularly hosts a sea of ​​promotions, sales and discounts.
Disadvantage of the intermediary: constant rise in prices (today Aliexpress is one of the most expensive platforms in China). There are a lot of similar products, which makes searching difficult. And more and more goods are sold only in lots (packs).

Alibaba

On Alibaba, any product can be bought 2-3 times cheaper than from other intermediaries. But here everything is sold only in medium and large wholesale (there is no retail). Well, there are plenty of scammers on the site - this is a minus. And in any case, you will have to make a 100% advance payment for the goods (and this despite the fact that few people want to use Alibaba).

But there is Russian-language support, convenient search, detailed (and more or less honest) information about suppliers and products.

Taobao

Taobao boasts the widest range of products (more than 750 million items). The site is among the TOP 100 most visited sites in the world. Here you can find something truly exclusive, home-made consumer goods, and high-quality counterfeits of famous brands.

Taobao has very tasty prices, high-quality photos of any product and excellent navigation. The buyer is protected from fraudsters by a secure payment system.

But, unfortunately, the information on the site is presented only in Chinese. And you can only buy something on Taobao through intermediaries from China.

Tmart

Tmart provides site localization in Russian. But this is not the main advantage: the site makes it possible to work according to the dropshipping scheme. The online store specializes in electronic equipment, accessories and components. But if you wish, you can find clothes, sports equipment, and jewelry here.

I would especially like to note the convenient navigation of the site, the generous bonus program and the guarantee on the product for 180 days from the date of receipt.

Now about the “fly in the ointment”. There are complaints about Tmart due to interruptions in product delivery and a lengthy return procedure. Well, sometimes the declared product is simply not available.

Dinodirect

Dinodirect took care of Russian-speaking clients and even provided for it. Separately, it is worth noting a good selection of payment systems, generous bonuses and discounts, and the possibility of free delivery. In addition, Dinodirect warehouses are located in several countries (not just China), which significantly speeds up delivery.

But the prices on the site are steep. And, in my opinion, it would be worth working on the interface: “glitches” and “freezes” happen regularly.

By the way, you shouldn’t be afraid of Chinese characters. To familiarize yourself with the product, you can use any online translator.

How to choose an intermediary to work with Chinese sites?

Your task: choose a reliable partner on the most favorable terms for yourself.

Unfortunately, there are no fewer scammers in China than in Russia. You can run into a one-day company disguised as a mini-production. After payment, the company disappears along with the goods. Or choose an intermediary who cooperates with a dubious manufacturer (the product will not be of the quality you expected).

How to quickly check a supplier before starting cooperation?

1. Make sure the legal address is correct. The “correct” supplier provides information about their company in full.
2. Evaluate reviews about the supplier on the Internet.
3. Search for the supplier in “black” lists and lists of scammers.
4. Ask your future partner about a trip to the manufacturer's plant. Based on the supplier's reaction, conclusions can also be drawn.
5. Check the details in the invoices for payment with the details of the partner indicated on the website.
6. Study information about the supplier on the website of the China Chamber of Commerce and Industry.

How to establish uninterrupted supplies? The classic cooperation scheme looks like this:

• Select products on the website.
• You send the list of items to the intermediary, and he compares the list with the balances in the manufacturer’s warehouses.
• The intermediary issues an invoice, and you pay it (its margin is immediately added to the price of the product).
• The intermediary buys the goods from the manufacturer, evaluates its quality and sends the order to Russia.
• You pay for delivery (the amount depends on the weight of the order and timing).

Even before concluding the first transaction with the intermediary, you need to agree on the following points:

• Transactions course.
• The amount of the intermediary's markup.
• Terms of delivery of goods.

TOP products from China

You can resell any Chinese goods on Russian territory. But the TOP of the most “sold out” ones looks like this:

1. Accessories. Perhaps one of the most popular categories: umbrellas, belts, bags, wallets, watches, cases for mobile devices.
2. Household and computer equipment, as well as electronic gadgets: tablets, e-readers, smartphones, iPhones.
3. Toys and generally any small things for children (stationery, school bags).
4. Car gadgets (navigators, video recorders).
5. Plants' seeds.

It is desirable that the purchased product has two characteristics:

1. Light weight and small dimensions (easy to store, no problems with delivery).
2. It could be stored for a long time (so that it was possible to send goods throughout Russia, even by mail).

Start with small amounts and build up gradually

You can create a “test” business using goods from China with virtually no money. Invest less - you will lose less if something goes wrong (they overestimated the demand for a product, the intermediary let them down, they received a low-quality product).

Here are examples of goods whose price does not exceed 30 cents:

• Orchid Seeds ($0.07).
• Emoji Stickers ($0.09).
• MicroUSB cable ($0.01).
• Craft Ribbons ($0.14).
• Tattoo decals ($0.29).

And do not rush to register an individual entrepreneur (although by law you are required to do this at the time of the first sale).

Assess competitors, product and demand for it in advance

Demand for a specific product can be easily assessed using good old Wordstat (wordstat.yandex.ru). Just enter “buy sunglasses Omsk” or “buy orchid seeds Sochi” in the search bar - and you’ll immediately see how many potential buyers you have?

Have you ever thought about starting your own business?

Today everyone knows about Chinese products. Everyone knows: goods directly from suppliers provide significant savings. It is important to know where such purchases are made.

Products from China were associated with low quality, outdated technologies, and second-rate raw materials, but today companies have switched to a high level of production.

Chinese enterprises and sites of foreign companies are located in the country. Among them is the famous Apple brand. Despite the fact that development is carried out in the USA, the famous equipment is assembled in China. Thousands of companies have established business with this country. The main reason for choosing is economy.

Many people order goods for themselves, relatives, and friends. Some people have no idea about their existence. What should those who want to buy Chinese products, but don’t know how, do?

There are two options. The first is to stop buying goods abroad and consume domestic products. Cons: limited selection of products, overpayment. The second option is purchasing through intermediaries. They have an established business with suppliers and sell products to Russian buyers.

Every year the number of finished and components Chinese products increases. Prices remain low. Therefore, Russian entrepreneurs prefer this kind of business. It is important to decide correctly how to do this. Then cooperation with the Celestial Empire will open up opportunities for business development.

Business Features

Dropshipping is a simple, popular option for organizing a business that requires virtually no investment. Direct deliveries are a young type of entrepreneurship. It began to develop along with the opening of online stores.

Make a deal with a manufacturer or foreign online store. The order is placed after payment for the goods. The buyer pays, you transfer the funds to the seller. After receiving the required amount, the Chinese partner sends the package to the recipient. Having established the work, you lose nothing and receive a percentage of the transaction. This is not the first year that this scheme has been on the market.

When ordering a product for yourself or a small batch of goods (up to a thousand euros), you are exempt from processing and paying customs duties. When delivering on a large scale, you will have to deal with taxes and paperwork. A newcomer to business will spend effort and money on this. And experienced mediators shift such issues onto their shoulders. But you need to find a trusted company.

Clothes and shoes from China

Of all types of cooperation, the supply of clothing and shoes is popular. A wide quality range and low price increase the demand for products.

Some manufacturers copy brand products. They use the same models, fabrics, technologies, but produce the item under their own name. This makes it possible to purchase clothes, shoes, and accessories at “earthly” prices.

To start cooperation with China, take care of a direct supplier and enter into an agreement with him. Open an online store and attract customers. After receiving orders and payment, start shipping products. The final, pleasant stage is calculating profits.

Sale of souvenirs

A profitable business is selling souvenirs. These are amulets, magnets, keychains. On Chinese sites, small goods are inexpensive. Save on bulk purchases. We sell them with markups of 100%, 200%, 500%. Profit depends on the supplier, the price of the traded item and the volume of purchases.

Sales of everyday goods

• personal hygiene items;
• bath and shower products;
• cosmetics, perfumery;
• plastic dishes;
• packaging products;
• stationery.

Business is convenient because the listed categories of goods are purchased regardless of the economic situation or time of year. In China, they are purchased at a low price to generate income from resale.

Purchase of bulk products with further packaging

This is a profitable and promising type of business. Buy food or drinks in bulk, by weight or by glass. For a wholesale batch, any site will offer a low price. In Russia, chips, seeds, popcorn, and dried fish are sold tens of times more expensive, but after packaging. With this approach, costs are minimal compared to profits.

Building a business with a foreign country when knowledge about it is small is difficult. Having the necessary information, it will be possible to establish a successful partnership in the initial stages. Note, .

A pressing issue is the choice of a conscientious supplier. Approach this point responsibly. There are ways to find “the one.”

1. The simplest, but most unreliable one is the Internet. Without leaving your apartment, get the necessary information about the supplier and products, discuss the details, and conclude an agreement. But an agreement on cooperation on the network is a “pig in a poke.” Photos do not tell about a person as much as personal communication.
2. Visiting international exhibitions in major cities. Before ordering a product, it is possible to personally communicate with company representatives, see and touch the products.
3. A trip to China gives you the opportunity to find the manufacturers themselves, visit production, get information about technology, raw materials, and volumes. But this option is not available to everyone. You need decent funds and knowledge of the language. Otherwise, you cannot do without the services of a translator.

Prices

Do not order goods from the first supplier you come across. Take the time to spend and you will find a good deal. The Chinese market is famous for the fact that there are similar items at different prices. The spread is high. The difference is tens and hundreds of dollars.

Company size, production time

Pay attention to this fact. A small company will not be able to “jump” over its own bar. When a company produces 10 thousand units per month and needs 50, long-term cooperation is impossible.

This is worth considering for those planning to make serious deliveries to businessmen. Before concluding a contract, check the volume of products produced. Otherwise, you and the client will have to wait, for whom it is easier to choose a competitor who works on time.

Constant control

There are some unscrupulous ones among Chinese suppliers. You may encounter problems such as long delivery to Russia, delays in paid shipments, or receipt of defective products. It is impossible to constantly go on business trips to monitor the work of the seller. So spend some money, but hire someone to supervise. This will save nerves and money.

Partnership with China means financial independence, useful contacts, and hundreds of positive reviews from customers. But success is achieved through patience and constant monitoring of the work process. Start your order with a small batch from the Aliexpress or TaoBao websites.

We welcome you, dear users and visitors of the business magazine “site”! The topic of today’s publication is “Business with China.” We will tell you where to start, how to find and establish optimal mutually beneficial cooperation with partners (intermediaries), and also provide a list of popular Chinese trading platforms where you can purchase goods from China in bulk and consider the possibility of reselling goods without investment.

From the article you will learn:

• Is it possible to start a business with China without initial capital?
• Why choosing Chinese partners is beneficial for Russian entrepreneurs;
• Step-by-step recommendations for organizing a business;
• Advantages and disadvantages of the largest Chinese trading platforms (Aliexpress, Alibaba and others);
• In-demand products from China that can make a lot of money.

More and more Russian and other entrepreneurs are turning their attention to China to make their activities more reliable, profitable and competitive.

Huge assortment manufactured products, as well as low prices with quality improving everywhere, they leave no choice for beginning and experienced entrepreneurs when identifying partners for cooperation.

After reading this article, businessmen of different levels will be able to familiarize themselves with the “rules of the game” in this market, even a beginner without initial capital, after reading the article to the end, will find an opportunity to earn money in cooperation with partners from China.

How and where to start your business with China, what are the advantages and benefits of a business reselling goods from China, is it possible to open a business without investment, and so on, read the article below

1. Business with China - is it possible to start a business with goods from China from scratch 📈

Products made in China occupy one of the leading positions in terms of sales and popularity in global markets. And if several decades ago Chinese products were introduced only in the niche of budget products Low quality , then at the moment the range has been expanded up to up to elite samples with the highest consumer properties.

Competitive prices, as well as a huge selection of various products provide entrepreneurs with wide opportunities to earn good money.

The process of interaction with China is not complicated, and every businessman with fundamental knowledge and entrepreneurial experience can successfully work in this market without an initial investment (or with minor investments).

General scheme of work with China:

1. searching for a cheap suitable product;
2. delivery to Russia;
3. selling and making a profit.

At the same time, many beginning entrepreneurs causes unnecessary anxiety customs clearance, product certification, taxation And a number of other related factors. However, having studied all the necessary information, businessmen should not have any difficulties when interacting with Chinese manufacturers and intermediaries.

☑ Delivery, customs clearance and certification of goods can also be entrusted to a third party.

Trade - the best option for starting a career in business, and having companies as partners that will help supply affordable and in-demand goods to Russia, provides unlimited opportunities for earning money and developing your business.

Business from scratch in this segment is very limited and involves the resale of goods through a dropshipping system. Read about this and much more further in the article.

2. Advantages and benefits of doing business with Chinese manufacturers 📑

In recent decades, there has been a trend of increasing attention of the Russian business community to the Chinese manufacturing market. Manufactured in this Asian country the entire list of goods necessary for a person to live.

Advantages and benefits of cooperation with Chinese manufacturers

For years, the stereotype formed by the average resident of the country that Chinese goods are of low quality is gradually being eliminated. An increasing number of buyers find themselves satisfied with the quality of products from China, with constant low price compared to competitors.

Even in the traditionally competitive high-tech market, where “they rule the roost” Western European, North American, South Korean and Japanese manufacturers, Chinese companies managed to occupy a significant market share. At the same time, the quality of manufactured goods is increasing.

The development of modern means of communication and technology will allow entrepreneurs to significantly reduce the initial costs of cooperation with Chinese manufacturers or intermediaries.

It is also worth noting that enterprises from China trade with countries around the world and constantly introduce new products to the market and use innovative ideas. By carefully studying the demand among the population and supply from China, the entrepreneur has the opportunity to be the first to introduce new products to the Russian market, which will significantly maximize profits.

The main advantages of doing business with China

The attractiveness of partnerships with Chinese manufacturers and intermediaries is determined by a number of factors:

1. Large range of products. China's share in most economic sectors is from 40% and more in relation to global production. This determines a significant variety of products.
2. Low prices. One of the main factors in the competitiveness of the Chinese economy. The low cost of goods is due to: relatively inexpensive labor, the presence in the country of virtually all types of necessary raw materials, the presence of a large number of production facilities for various components, as well as significant competition among enterprises. All this allows entrepreneur, supplying and selling goods from China, set the price for the goods at a profit up to 1000% and at the same time leaving the cost attractive for the buyer.
3. Purchasing an exclusive product. In the process of studying the specifics of the Chinese market, as well as with significant volumes of supplies, manufacturers of exclusive products that have significant demand, but are poorly represented in retail trade, may be interested in cooperation with a Russian company.
4. The desire of Chinese partners to cooperate. Great competition and price wars among Chinese manufacturers and intermediaries force them to be attentive to the needs of customers: start cooperation with small volumes of goods, provide discounts on samples, provide convenient conditions for the delivery of goods and other preferences.

Let's look at the main benefits of doing business with China:

• First of all the consumer wants to receive the product as quickly as possible, as well as evaluate its appearance and quality. When purchasing goods to order in Chinese online stores, the buyer cannot take advantage of these advantages and many customers find it more convenient to buy goods from Russian sellers.
• The second factor is a large number of Internet sites and products. It is difficult for the buyer to navigate and purchase the required quality product. To do this, you need to evaluate the professional qualities of the seller, take into account the cost and delivery time, and for this you need to have certain knowledge and experience. In this regard, a significant part of clients prefer to buy from Russian entrepreneurs.

To check the integrity of the seller, understand the functionality of the trading platform, calculate the cost of delivery and the product itself, knowledge and skills are required.

Many will want to order the necessary goods on a Russian-language website, since there is always the opportunity to call and clarify with the seller all the questions and nuances of purchasing the goods, negotiate the terms of delivery of the order, and so on.

Your own business with China - where and how to start your business with China

3. How to start a business with China - 10 stages of where to start your business 📝

In order to establish business in cooperation with Chinese partners, you should consider 10 simple steps (stages) for successfully launching a business resale of goods from China.

Stage 1. Analysis of the list of business cooperation models

Most Russian entrepreneurs cooperating with Chinese companies use a number of time-tested models of interaction with partners:

• Wholesale sales of products;
• Sales of products through an online store;
• Dropshipping;
• Own sales through a retail outlet;
• Joint purchases of goods from China.

1. Wholesale sales of products (offline)

By establishing cooperation with Chinese partners, an entrepreneur has the opportunity to sell goods in bulk with significant profitability. The Chinese market provides a large list of various products, and choosing a product that is in demand will not be difficult for an entrepreneur.

The work algorithm includes a number of actions:

• Selecting the optimal wholesale supplier;
• Searching for retailers and establishing cooperation with them;
• The client determines the assortment he needs, makes an advance payment, and the entrepreneur, purchasing the products, ensures delivery.

A businessman who has established supplies from China should not have much difficulty finding partners in Russia.

The only thing that would be advisable is to use additional communication opportunities via the World Wide Web: social media, notice boards, and also take advantage of a very effective way to promote products - contextual advertising.

Question 2. What to sell in an online store and which goods from China can provide maximum profit in the near future?

Many novice entrepreneurs ask themselves when starting a business in China: what to sell and who to sell their goods to?

In the foreseeable future, there are no countries that will be able to compete with China in terms of the range of products offered, as well as in price.

The country's industrial base is constantly grows and develops, constant subsidies help Chinese entrepreneurs improve the quality of their products and optimize costs.

At the same time, a significant level of competition ensures a fairly low price level.

Review of products sold from China

So, which Chinese goods can provide an entrepreneur with a high level of income?

1. Shoes and clothing

Products in this category are relevant at the moment and will always be in demand. In Russia, as in most countries of the world, for a significant part of the population the main factor when purchasing is price, and then everything else.

The cost of shoes and clothing from the Celestial Empire is lower than that of competitors with constantly improving quality and a large assortment of offers.

Another factor in the popularity of Chinese clothing and shoes is counterfeits of well-known brands. However, the quality of goods (as well as price) can vary significantly.

Many Russian consumers want to assert themselves by purchasing “ branded"thing for relatively little money.

2. Household appliances and electronics

Russians do not have much confidence in Chinese technology, but again the price factor has an impact and there is significant demand for this category of goods among the population. The purchase price from partners is very low and the entrepreneur has the opportunity to earn good money

3. Perfumery

There have never been famous perfumers in the PRC, but the country is very good at copying fragrances, bringing them to the maximum similarity with the original. At the same time, a similar branded product costs 10-20 times more.

The reaction speed of entrepreneurs in China is very fast: A new branded fragrance appears on the market, and Asian craftsmen are already in full swing creating an analogue.

4. Accessories

Watches, women's and men's bags, wallets, and phone accessories are very popular and best-selling products. Counterfeits in this category of goods are difficult to distinguish from the original. Substitutes for well-known brands are always in great demand among the population and their supplies are very cost-effective.

5. Souvenirs

Most of the souvenir products in the world are of Chinese origin. Tourists and travelers always purchase these products.

Products are made from glass, ceramics, plastic, which allows it to retain its consumer properties for a long time, be stored in warehouses (garages) and sold gradually.

6. Everything for cars

The total number of vehicles in Russia is increasing from year to year, and the cost of car maintenance is also increasing: technical inspection, repair costs, insurance, fuel. And the objective desire of motorists to save on related products is quite understandable.

Sale spare parts, brushes, covers and automotive video and audio equipment will allow the entrepreneur to satisfy demand and provide himself with a significant level of income.

8. Conclusion + video on the topic 🎥

Business in cooperation with manufacturers and suppliers from China with rational organization of work is very profitable, especially thanks to intermediaries with low commissions, ordering goods from China becomes much easier and more convenient. The price difference between goods between the Celestial Empire and Russia can be 500 % and more.

By choosing the right niche and working with reliable suppliers, an entrepreneur has the opportunity to build a stable, profitable business.

Many young and successful entrepreneurs have already launched their startup projects, where a certain part of the business is occupied by goods from China. we wrote in one of our previous issues.

Dear readers of the business magazine “RichPro.ru”, we will be grateful if you share your experience and comments on the topic of publication in the comments below. We wish you good luck and success in business with China!

Chinese goods today occupy a large share of the market around the world. In Russia, for example, this share is 80%. This is due to the fact that products from the Middle Kingdom have become cheaper, more diverse, of higher quality and more functional than they were several decades ago. And therefore you can build a good business on goods from China.

Even if you have never been in sales and have no entrepreneurial skills, you have every chance of starting your own business and making a profit. Many enthusiasts have already become convinced of this. It is enough to have desire, interesting ideas and a little start-up capital.

The essence of business

In principle, the business scheme is no different from ordinary sales of any product. All work will come down to three main points:

1. Search for the cheapest possible product in China.

2. Organization of its delivery.

3. Selling at a premium. Celestial products are very cheap, and you can mark them up tenfold. From this we can conclude that the most profitable business is goods from China.

Where to start for an inexperienced businessman? Eleven sequential steps will tell you what to do.

1st step - study business models

There are several ways to sell products. You can combine them or use just one that is more suitable for you.

1. Dropshipping. This is an option for business without investment. The point is that you become an intermediary and receive a percentage of it. Buyers place an order with you, you transfer the request to the supplier, and he sends the package to the client's address. Everything would be fine, but people rarely agree to make an advance payment and wait for the product indefinitely.

2. Wholesale sales. You again act as an intermediary, only you sell goods in large quantities. You can find partners on free classifieds sites or on social networks. You just need to mark “wholesale”.

3. Online store. You buy goods from the supplier in advance and create your catalog. You can post it on a specially created website or in your social network groups.

4. Retail sales. In this case, trade will be carried out offline in the rented area or the territory of your home. The latter option even has the beautiful name “show room”.

2nd step - identify your resources

Before you start a business selling goods from China, you need to understand how much you can and are willing to spend. The choice of sales model directly depends on the amount of money available. If you don’t have them or have very little, then it’s better to start with dropshipping. It minimizes the cost of goods and eliminates the “burnout” of the business.

If you have at least a few tens of thousands of rubles, and you are willing to take a risk, then you can purchase goods in advance. Start with popular message boards and groups on social networks. An online store, if well promoted, significantly increases profits, and with it the volume of work. With significant start-up capital, you can engage in wholesale sales or even open your own retail outlet.

3rd step - find your niche and evaluate the prospects of the product

Many entrepreneurs choose goods from China as a business idea. But what exactly can you sell? As practice shows, anything from stationery to large electronics. The main thing is to love the products you sell, and ideally to understand them well.

Popularity and consumer demand are also of great importance. You can check it using statistics from the Yandex service - Wordstat. At the same time, the market should not be oversaturated with these products, otherwise competition will ruin the entire business.

Most often, people are interested in certain goods from China. A small business or large trade can be built on the following categories:

Clothes and shoes. They can be for the whole family or for a specific category: women, men or children.

Accessories: bags, watches, belts, umbrellas, jewelry, etc.

Mobile devices.

Cases and accessories for smartphones.

Laptops, tablet computers, e-books.

Appliances.

Devices for cars: navigators, DVRs, floor mats, phone holders, etc.

Household items: hygiene products, kitchen utensils, interesting household goods.

Children's toys and construction sets.

Non-perishable products: teas, nuts, dried fruits, beer snacks.

Of course, this is not a complete list of popular and popular products, but for starters, you can stop there.

4th step - find products and suppliers in China

Once you decide on the type of product, you can move on to searching for suppliers. If you are planning a large business - an offline store of goods from China, that is, your goal will be wholesale, then you definitely need to contact direct manufacturers or distributors. This way you can buy goods much cheaper. To do this, you will have to go to the Middle Kingdom to visit warehouses and negotiate a deal.

If you want to focus only on small businesses, then your area of ​​interest is intermediary sites. Thanks to them, you don’t have to go anywhere, but order products directly online without leaving your home. Such platforms include: Alibaba, Aliexpress, Taobao, Dinodirect, Tmart and others. These are the most popular sites, and they will be enough for the first time. To make transactions, you will have to register on the selected resource and become more familiar with the terms of the order. It is useful to use online translators to communicate with sellers if you do not speak Chinese or English.

Step 5 - check the Chinese partner, rule out fraud

It is through dialogue that you can check the adequacy and professionalism of the seller. How successful your business will be in the resale of goods from China largely depends on them. When choosing an intermediary, also study reviews about him and his documents. Never work with an unreliable seller: the Chinese are great at deceiving. Be sure to check if the seller is on the list of scammers. This is very easy to do through reliability checking services, of which there are many on the Internet.

How to start a business with China - 10 ideas for a store + 15 tips for beginners in business.

Some people wonder: How to start a business with China and earn big money?

The idea may seem impossible, but if you start correctly, following the tips in this article, then everything difficult and impossible will become possible.

Business with China for beginners

Starting your own business is not an easy task, but after studying all the rules and features of working with Chinese suppliers, you can achieve success and start earning good money.

There are 3 ways to organize a business built on selling things from China:

• A store.
• Online store.
• Combination of a retail outlet and an online store.

The easiest way to start is by creating a store on the Internet.

In this case, there is no need to obtain a large quantity, open a point, hire employees or pay for renting premises.

However, you should still register the store.

Chinese goods today occupy a large part of the Russian market, and things are of both high and low quality.

To start activities, an investment of up to 50,000 rubles will be sufficient, which is required for the development of the site and the purchase of a minimum set of goods.

The scheme of working with China is very simple:

1. The product is purchased via the Internet from a supplier in China.
2. Delivery is made to Russia.
3. The price of a product increases.
4. Sale in progress.

The minimum time required to fully develop a business and establish sales, as well as recoup investments, is about 2 months.

A novice businessman will quickly understand the trading process and will be able to reach a higher level by expanding the range.

How to start a business with China: 10 trading business ideas

However, it is possible or a retail outlet of various types.

Most often they order in China and then resell:

• Cosmetics.
• Clothes for women, men and children.
• Shoes.
• Toys.
• Office.
• Underwear.
• Household chemicals.
• Dishes.
• Textile.
• Household appliances and electronics.

In order to start trading, it is not necessary to buy all the goods and rent a warehouse to store them.

You can initially order a product from a supplier after it receives an order from consumers.

In order for your store to flourish and more customers to appear, you need to carefully monitor the quality of the purchased goods and, if a defect is detected, return it to the seller or exchange it.

What do you need to know about starting a business with China?

Minimum cost of production.

You can earn a lot from the markup - from 50 to 100 percent on top.

Large selection of products of different brands and colors.

You can choose from the photographs presented on the site.

24/7 communication with sellers.

You can write a letter and receive an answer 24 hours a day.

Exclusive product.

More often than not, no one has ever seen new products made in China in Russia.

Assessment of the quality of the product only after receiving it.

Returning a low-quality product is always an unpleasant and lengthy procedure.

The inability to “touch the product” and visually evaluate its appearance.

Often what they send is very different from the photos on the website.

Waiting for delivery to Russia.

Average delivery time is one week to three months.

Despite the fact that now, in the era of the Internet, everyone can place an order from China on their own without overpaying, people still prefer to purchase goods through intermediaries.

The intermediary seller guarantees quality, compliance of the goods with the photo and description, as well as fast delivery.

At the initial stage of work, you may encounter dishonesty of the manufacturer, poor quality of the product and unwillingness to return the money spent.

In order for a business to develop and stay afloat, it is necessary to build it gradually, performing all the necessary actions.

Steps required to open and develop a business with China:

Studying the business model.

The most common of them are: joint procurement and work via the Internet.

Resource calculation.

Resources include not only the amount of money in a bank account, but also the presence of certain experience, the ability to do business with foreign suppliers and attract buyers.

If you don’t have such experience, it’s best to start with dropshipping: working through an intermediary.

This minimizes the risk.

On the website of an online store, the product must be described so that buyers can have an idea about the item and its characteristics.

Search for a supplier.

You can find it on websites on the Internet, such as AliExpress.com, or through friends.

Checking the found supplier.

Ordering and receiving goods.

Particular attention should be paid to checking the supplier's reliability.

Answering the question, how to start a business with China, it should be noted that first of all it is necessary to take measures to protect your own finances.

How to check the reliability of a supplier?

By setting the domain name registration time.

If only a few weeks have passed since its creation, you should abandon the idea of ​​​​cooperation, no matter how attractive the prices set may seem.

After reading reviews on the Internet.

Today you can find reviews for almost any product and manufacturer.

Having studied the website of the supplier company.

If there is too diverse a selection of products, from hygiene items to household appliances, you should close the page with the site and not open it again.

Having studied the conditions for prepayment.

Accounts submitted for depositing funds must belong to the company and not to its employees.

Asking for scans of registration documents.

Make sure your supplier has its own postal service.

If it is not there, this is not a guarantee that the store is unreliable, but it is one of the warning signs.

To find a reliable supplier of goods from China,

Wholesale supplies and starting business with China

Scheme of interaction with the supplier:

• Checking the availability of invoices and certificates giving the right to trade.
• Customs clearance of goods and payment of duties.
• In accordance with import rules: preparation of a tax return and a certificate of conformity of goods to quality.

A budding businessman should pay attention to the fact that delivery of the ordered goods by truck is the best way, although sometimes it is more profitable to combine transportation by road and land-air.

When ordering a product, pay attention to calculating the final cost of the product, which will include payment of all fees and taxes.

You should not overly focus on start-up capital when starting to work with China.

To gain experience, order products in small quantities that can sell out quickly.

To understand how to start a business with China, we need to act.

Step by step, you can achieve success, understand the system of working with China and attracting buyers in Russia.

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