What business is relevant now and what is in demand. Business ideas in the field of services, service and maintenance The most popular business services

Those who want to start a business with a minimal investment of capital are advised to pay attention to the service sector. If you have special education or practical experience in this field of activity and the right promotion strategy, the initial investment will quickly pay off and you will be able to make a good profit. Before choosing a type of activity, you need to study the services in demand for business - what is in demand in a particular region, what are the volumes of planned sales, is there a development prospect, etc.

According to the Federal State Statistics Service, the volume of all types of paid services in 2014 in Russia amounted to 7,302,335 million rubles. The most popular services in Russia are transport, the volume of which amounted to 1,375,986 million rubles, and household services – 799,200 million rubles.

How to choose a field of activity

In order to determine the most popular services to the population, you need to conduct a little research in the region where you plan to do business. This must be done in order to determine the volume of demand for certain services, the level of competition in this area of ​​business, profitability and approximate payback period, compliance with federal and local legislation.

To determine the approximate level of demand, you need to take into account data such as: population size, cost of the service, demand (how many times a year a person uses this type of service), etc.

If you have practical experience and knowledge in a certain field, at first you will be able to run a business without hiring employees and, after you have formed a circle of clients, hire staff.

What services can be provided to the population:

• repair work at home (“husband for an hour”, “master for an hour”);
• transport service: delivery, transportation;
• servicing of household appliances, mobile phones;
• hairdressing and cosmetology services;
• conducting seminars, trainings, educational courses;
• sewing and repairing clothes;
• Shoe repair;
• massage, other wellness treatments;
• organization of events - birthdays, weddings, corporate events;
• dry cleaning;
• care for elderly and sick people;
• funeral services.

For private entrepreneurs and legal entities:

• design development, copywriting;
• creation and promotion of websites;
• legal support;
• office equipment repair;
• accounting

How to open a business in this direction

In order to start a business in Russia, you need not only to study the supply and demand for the population in a given region, you must register as an individual entrepreneur (IP).

Main stages:

1. Determine which services are in greatest demand.
2. Select the desired OKVED code (All-Russian Classifier of Activities). It is best to choose several related activities in order to be able to expand the range of offerings as your business develops.
3. Determine the most optimal form of taxation. This choice must be made taking into account the planned sales turnover, types of customers and contractors (individuals, individual entrepreneurs, legal entities), the planned number of employees, etc. The most popular in Russia is the simplified form of individual entrepreneur taxation.
4. Register with the tax office at your place of residence and register with social funds. Open a bank account (if you plan to work with legal entities).

The most popular services to the population

When choosing a niche, it is necessary to take into account not only the level of demand, but also the solvency of the population of a given region, and other features - seasonality, the need to obtain licenses, permits from sanitary and fire services, etc.

The most popular services for the population in small and medium-sized cities:

• Shoe repair;
• hairdresser, cosmetologist;
• "husband for an hour";
• repair of household appliances, computers and phones;
• organization of holidays;
• funeral services.

Shoe repair

A type of business that requires professional knowledge and experience. Minimal investments will be required - for registering an individual entrepreneur, purchasing special tools and raw materials, making signs and business cards. It is characterized by constant demand with an increase in the spring and autumn periods. The approximate sales range per month when working independently can be 40,000-50,000 rubles, when hiring several craftsmen - 100,000-150,000 rubles.

Hairdresser, cosmetologist

Opening a hairdressing salon is one of the most promising types of commercial activity, provided that the location is chosen correctly and qualified craftsmen are selected. You can open an economy-class hairdresser or a premium salon, depending on the income level of the target audience and the level of competition. Initial costs vary from 300,000 thousand rubles to several million (depending on the need to purchase premises, the list of equipment and tools, furniture, advertising costs). The volume of monthly revenue is from 100,000 rubles and depends on the size of the average check, the number of masters, and the intensity of promotion.

"Husband for an hour"

A relatively new and promising type of business. Consists of performing a wide range of work - repairing household appliances and appliances, installing plumbing and kitchen appliances, replacing and restoring electrical wiring, water supply systems, and minor construction work. Minimum capital investment – ​​registration, purchase of tools, advertising costs. The amount of revenue from such activities can be 30,000-50,000 rubles. per month.

Repair of household appliances, computers and phones

A relevant direction for any region of Russia, including small cities and towns. The key feature will be the attraction of qualified craftsmen and constant advertising. The volume of revenue can be from 50,000 monthly, with the expansion of the range of offers and active promotion - 100,000-150,000 rubles.

Organization of holidays

There is always a demand for such services, especially in large cities. You can organize birthdays, corporate events, weddings. In this case, the main specificity is the need to establish connections with food establishments, local artists and musical groups, manufacturers of souvenirs, etc. Sales volume is unstable (the highest revenue figures are May-September) and can vary from 50,000 to 150,000 rubles.

Funeral services

When assessing which services are most in demand, pay attention to ritual activities. In order to increase revenue, you can expand the list of offers - for example, to include the production and installation of monuments. Costs at the startup stage will be small - registration of individual entrepreneurs, purchase of samples, advertising. The amount of revenue depends on the number of orders and the size of the average check. Funeral agencies in medium-sized and large cities earn from 200,000 rubles. per month.

Effective promotion

The success of any enterprise depends on a number of factors: the correct choice of a commercial niche, the level of competition, the professionalism of the staff, a good location, and a competent marketing strategy.

What steps need to be taken to effectively promote your business and make a good profit:

• study the target audience (needs, interests, income level, advertising tools they trust, etc.);
• analyze the strengths and weaknesses of competitors;
• develop your competitive advantage and build your advertising campaign on its basis;
• analyze which advertisements clients come from (if several marketing tools are used).

Section about small businesses in the service sector: ideas from scratch, profitability, new and current technologies in the industry, risks, analytics and tips for beginners in this field. Here we will analyze all possible business ideas in the service sector, as well as answer questions about how to start your own business, which one is better to choose and where to start.

The service sector is part of the economy, including all types of commercial and non-commercial services; a consolidated general category that includes the reproduction of various types of services provided by organizations and individuals.

The best ideas for business in the service sector

We will try to reveal all types of services on which you can make money.

Opening a car service

The service sector today is developing at tremendous speed. This includes many entertainment venues, hotel and restaurant businesses and much more. But how can you figure everything out on your own with so many options? How to choose? Need a strategy and a business idea! All these questions will be answered in this section of the site.

It is believed that this particular area of ​​business is one of the most difficult to start. After all, there are many nuances that need to be taken into account. These include all possible licenses and permits. The average person simply does not have the opportunity to know about all of them at the initial stage. For this purpose, business ideas in the service sector were collected with all the necessary information to open your own business. Our website presents only the most effective and practical methods that, using minimal investments, can develop entrepreneurial activity from scratch. The best recommendations for the necessary documentation are collected here, competent business plans are drawn up, and the necessary equipment is described.

Services are a sought-after and, most importantly, endlessly profitable field of activity. Undoubtedly, to start you will need a certain monetary contribution (not always), but our employees select exclusively cost-effective offers that will make your establishment in demand in the shortest possible time. Using these ideas and methods, any person will soon be able to become a financially independent owner of their favorite business.

The times when small towns suffered from acute shortages of goods and services are long gone. Large companies and enterprising citizens have firmly established themselves in their territory. Entrepreneurs who have maintained their businesses since the early 90s and 2000s are holding their positions especially well. This leads to the question, what services can be provided to the population in a small town where everything is already available? Let's try to give an objective answer to it.

Popularity and competition in the service sector

Demand creates supply. The more popular a product is, the tighter the competition becomes within the boundaries of its specialization. In order to ensure stable growth for a business, an entrepreneur has to choose from two options:

• Discover something new and promising. Something that is not available in a small town, despite good demand indicators in other regions.
• Invest in a business that is in demand among the population of the territory. Enter the competition by developing a strategy and investing heavily with the expectation of long-term payback.

The decision on one way or another to enter the service market is made by the company individually. Based on material capabilities, experience in aggressive business management, and calculation of material receipts for future periods.

When deciding to open a business in a small town, an important parameter for you will be the break-even point. The moment at which the enterprise begins to make a profit, rather than repay the costs of past and present periods.

Large companies can afford an aggressive policy. Federal networks whose activity in trade is observed more often than in the service sector. The latter prefers to occupy promising territory gently. For example, offering to open a franchise business. A partnership based on the experience of the franchisor and the boundaries of responsibility between the parties, as well as the franchisee's clients and third parties.

What services are in demand in a small town?

The fight against competitors involves not only an infusion of funds. An important advantage of the new enterprise will be the quality of service. Give customers more than what they expect when they come to your company. By increasing the level of work with consumers, the organization will be able to strengthen itself even in an oversaturated market.

A modern company prioritizes customer satisfaction and comfort. Polite and courteous attitude, creating conditions to simulate a comfort zone. Remember the old phrase: “Make yourself at home.” It fully reflects the vector of development of the latter. So the main answer to the question of which services are in greatest demand is: quality.

Popular types of services in Russia

According to Rosstat data for 2016, the leading positions are occupied by the following areas:

• utilities,
• transport,
• communications,
• household,
• medical,
• educational,
• housing.

The indicator is based on monetary terms and reflects the net level of demand without adjusting for seasonality factors, territorial characteristics, etc.

In the article of the same name on our portal, we examined in detail the types of commercial and non-commercial services. We recommend that you read the information contained therein. At the end you will find five popular destinations that you can pay attention to.

Regarding the demand in small towns, we recommend paying special attention to educational, transport, medical and consumer services. The first three varieties are part of mixed or social services. Household ones are considered by Rosstat as a set of proposals.

Business ideas in the service sector

First of all, we propose to consider directions based on statistical indicators of popularity. The density of competition with high demand for a product often becomes a guarantor of enviable liquidity. Return on investment and minimize risk without having to reinvent the wheel.

1. Educational services

If you have a sufficient budget and are used to thinking big, pay attention to the offers in the field of education:

• preschool institutions;
• colleges;
• universities;
• centers of excellence;
• educational courses and trainings.

An online search will result in at least 10 offers of representation or assistance with opening a branch. The smallest investments will be required for preschool education centers and institutes for advanced training. Preparing for the opening of a higher education institution will require a special approach. Compliance with legal norms, requirements for premises, personnel, etc.

From the beginning of 2013 to the present, private kindergartens have been in stable demand. Children learn, play educational games, and parents have the opportunity to leave their child in a small group of peers under the supervision of a mentor-educator. Leaders in this direction have already appeared in Russia. They open representative offices in other cities on a franchising basis.

As a self-employed professional, you can provide tutoring services from home. Having a higher specialized education or other confirmation of your competence is required.

There are many areas in which you can succeed in training. Particularly popular are culinary courses, handicrafts, training in web design and programming, and the intricacies of shooting and photo processing. In short, any applied skill that produces results can find an appreciative audience. If you know something really well, teach it to others!

2. Medical services

According to statistics from the City Services portal, this type is one of the most popular. Given the imperfection of the medical system, private clinics are in steady demand. Modern equipment and qualified specialists justify the cost of the services provided.

The doctor also has the right to engage in private practice. To do this, he will need a license issued by the competent authority in accordance with the Federal Law and other regulations of the Russian Federation. What is stated in Article 56 of the Fundamentals of the Legislation of the Russian Federation on the protection of citizens' health.

The process of opening a private medical practice in the Russian Federation is carried out in several stages:

• State registration;
• Selection and preparation of the location for medical activities;
• Passing an inspection by Rospotrebnadzor and Gospozharnadzor;
• Submitting documents and obtaining a license from Roszdravnadzor.

From the moment the official application for licensing of private medical practice is accepted, about 4-6 weeks pass until the receipt of the approving document.

3. Transport services

A relevant and popular idea for business in the service sector. Transportation is divided into freight and passenger. Courier delivery services, which are informally classified as transport services, receive worthy attention.

For the needs of small businesses in the field of transportation of small-sized cargo, it is enough to have a driver’s license and a vehicle:

• register as an individual entrepreneur,
• purchase a truck on credit or lease,
• find movers willing to cooperate with you on mutually beneficial terms,
• advertise on the service website, in the newspaper and other sources of information.

People can be transported by car or bus.

This service sector is quite extensive, divided into several areas. You can:

• work in a taxi service with your own car, as a private individual;
• organize field trips to museums or sightseeing tours within a certain territory;
• engage in intercity transportation.

Without unnecessary hassle, you will be able to provide transport services in priority areas. An exception will be the transportation of dangerous goods and other things that require special permission, licensing or confirmed qualifications.

4. Household services

Paid services to the population, including manufacturing, repair, production and provision for use, are household services. As part of a small and medium-sized business, you can work as a private master or organize a small company. In the first case, you need to have sufficient experience and be able to confirm your own knowledge and skills. For example, a small portfolio with photographs, examples and customer reviews.

How to start offering your services?

• analyze the consumer services sector in your region,
• decide on the desire to connect your life with a specific species,
• Place your offer on your city’s service portal and start working.

Remember that services provided to legal entities, in accordance with the Tax Code of the Russian Federation, are not household services. In this case, your activity does not fall under UTII.

Carrying out business activities with the payment of a single tax is permissible only when working with individuals.

5. Intermediary services

In order to open an intermediary business, you do not have to be able to do certain jobs yourself. The intermediary, as a representative of the parties, trades information. He assumes risks in accordance with the Agreement, as well as federal and municipal laws. Customer orders are redirected to resources at a markup or for a certain fee.

Intermediary services include real estate agencies, travel companies, organizers of holidays and corporate events. Formally, any company or person that engages third parties to fulfill an order for one party is an intermediary.

Opening a service business based on intermediary relationships is not so easy. First of all, you need to decide on the responsibility that you are willing to assign to your company. And also with the risks of losses or loss of profit associated with a legal claim from the client. Thus, travel agencies, receiving an income of 5-10%, are responsible to the buyer in the amount of 100% of the cost of the paid trip.

The next step for you will be to collect the information necessary to carry out mediation activities. Don’t rush headlong into the pool, prepare for the opening, think through a promotion strategy. Enter into an agreement with private specialists and partners.

6. Freelancing, outsourcing, remote work

When talking about providing services to the population in a small town, we cannot ignore the possibility of remote work. A freelancer does not limit or exclude his activities to a specific territory. As a self-employed specialist, you can collaborate with individuals and companies in your city. At the same time entering into negotiations and performing work for customers from other regions.

In terms of outsourcing, you are given the opportunity to open a small company consisting of highly specialized specialists. For example, an accounting firm, a telephone service, and even a small manufacturing company. This direction is actively developing in Europe. Companies prefer to delegate some of the work to a third party, saving themselves from unnecessary hassle. As a result, the company saves on maintaining its own personnel, contributions to the pension fund and taxation.

Organizations providing outsourcing services often open in small towns. The decision is justified by relatively small costs, and in some cases, tax benefits. Pay attention to the provision of highly specialized services. Having developed a good customer base, in 5-10 years you will not regret your decision.

Question from Mark Dezhurov:

Good day, Nikolay! My name is Mark. I would like to address you and all your readers with a question. I want to start a business in the service sector, but I don’t know what services can be provided to the population or organizations to make it profitable. Moreover, you can consider services for the city, on the Internet, at home, etc. Thank you!

Hi Mark!

The question is relevant not only for you, because I have been asked it more than once. Below in the answer I will express my personal opinion, and readers will add if they wish.

Important! I’ll say right away that I think it’s right to provide the services that you yourself understand. If you can provide the service yourself, then it is easier for you to organize a business and you can start with a minimum of investment without initial staff. Business in services is not a simple buy and sell; service, professionalism, quality, etc. are important here. Therefore, without interest, without love for the business and understanding of the market, it is difficult to start making money on services. I advise you to listen to your heart and come up with an idea yourself, and below I will list what services can be provided so that I can try to give you at least some idea.

Services for the population in the city

Let's just think logically and not reinvent the wheel. We must proceed from what the population needs! You must first find the problem, and only then look for the solution. Assess your city's population, demand, market and choose several options.

For example:

• Hairdressing and beauty services, manicures, body care services, etc.
• Wellness services: massages, various wellness treatments.
• Sports services: gyms and other sports facilities.
• Construction and repair work: repair and construction of apartments, houses, bathhouses and other things.
• Plumbing, locksmith work.
• Car repair work: car repair, car washing, interior reupholstery, replacement of consumables, painting, sound insulation and much more.
• Atelier, clothing and shoe repair.
• Children's institutions: kindergartens, training centers, development centers, etc.
• Medical services.
• Legal services.
• Transport services: moving, taxi, etc.
• Entertainment/holiday/leisure: attractions, organization of events, games (paintball, laser tag and others), etc.
• Repair of household appliances and electronics.
• Catering services (not necessarily large restaurants, you can get by with snack bars, fast food, kebab shops, etc.)
• Educational services (advanced training, additional education, tutoring).
• Real estate transactions.
• Photo and video services.
• And much more!

Services for organizations

In the b2b sector there are also many types of services that can be profitable:

• Advertising services: advertising design, creative, advertising placement.
• Security services (PSC).
• Renovation of industrial and office premises.
• Equipment maintenance (printers, production equipment, etc.).
• Legal and accounting services.
• Consulting.
• Transport services (usually trucks or special equipment).
• Cleaning service.
• General labor services: loaders, laborers, couriers, etc.

Services provided at home

You can also provide many services at home:

• Tutoring, supervision and child care.
• Electronics repair.
• Website development and promotion.
• Manicure, massage and other care services.
• Design, art services.
• Baking to order.

Services provided via the Internet

• Again, website development and promotion.
• Again, consulting (via Skype).
• Educational services: tutoring, information business (also via Skype).
• Accounting and legal services.
• Internet advertising.
• Design and art services.
• Copywriting, text writing.
• General labor services (carrying out various small tasks), for example Workzille.

Conclusion

As you can see, there are many options and it’s up to you to decide what exactly you want to do. I wrote above that you need to proceed from your knowledge, skills, understanding and considerations in order to organize a successful business in services.

You have decided to open a profitable business from scratch. An important factor in minimizing risks is payback. Return on investment, repayment of costs and increased profitability of the project. The service sector meets the requirement for a quick return on investment. 90% of the resources spent by an enterprise are the knowledge and time of employees. Or a self-employed specialist working in a home or rented office.

A business based on services to the public or for legal entities requires a special approach in the fight against competition. Attracting new customers and saving your advertising budget. Read the article to the end. We have prepared for you 40 ideas for a profitable business with minimal investment. Follow the links to related materials. Get more information to start your business tomorrow.

Who is this article suitable for?

You can work for yourself, rather than for hire, at any age. When you decide to take a step towards change, you take advantage of an enviable perspective. Reaching the next level as a self-employed specialist.

Service business ideas are suitable:

• People with higher and secondary specialized education who want to apply the acquired skills independently;
• Students who do not want to work for their “uncle”, live on a scholarship and burden their relatives;
• Employed, as a part-time job with the prospect of replacement;
• For beginning entrepreneurs with small start-up capital;
• People without education or inclined to work outside their specialty;
• For existing businessmen who want to expand their business into new and related areas;
• Specialists who are ready to use knowledge and experience to develop their own business;
• For able-bodied retirees who have a craving for action and conquering new heights.

A university graduate expects to take a position with a decent salary. In 2018-2019, there is an oversupply of applicants. Demand exceeds supply. Going into business turns a former student into an employer. The service sector allows you to work independently and reduce cost items to a minimum. Serving the population and legal entities is distinguished by a low investment threshold and quick payback.

Professional education allows you to work in your profession. Apply the acquired knowledge in practice. Among legal entities, accountants, financial consultants and lawyers are in enviable demand. The population needs craftsmen who provide household services.

Lack of education or the desire to realize oneself in other areas does not exclude prospects for development in the service sector. Tutors, nannies, caregivers, and other hourly paid professionals will find grateful clients.

Popular areas of profitable small business

According to statistics, 5 areas are in enviable demand in the areas of trade and services. Growth trends in 2018 promise continued interest in 2019.

• Mobile (mobile) enterprises - performers who are ready to come to the customer - are especially popular.
• Business for children - the budget of preschool institutions and schools continues to decline. Parents' expenses increase by 7-13% annually.
• Mediation - take advantage of the experience of Uber, Avito, Vamdodoma and other successful companies. Create your own business based on saving time and automating routine processes.
• Online training saves time and money on advanced training, education and motivation of employees. The indicator of demand for services is enviably stable.
• B2B collaboration – independent contractors, outsourcing firms, freelancers. Companies and individuals help free up time and automate business processes at an affordable price.

How much money do you need to open from scratch?

The service sector provides an opportunity to earn money without making large investments. Expend intangible resources. Work at the customer’s site, at home, in a cafe or office. The company's turnover, employment and the number of regular customers do not influence the choice of an entrepreneur.

To determine the level of start-up costs, we recommend drawing up a business plan. Write down approximate expense items on a piece of paper. Rank the data in order of importance. Consider reducing volumes before taking action. Pay special attention to your advertising and promotion budget.

We recommend that you read the article on promoting services on the Internet. Using the resources of the World Wide Web will significantly reduce costs.

Why should a service business be opened without delay?

Time, a non-renewable resource. It cannot be bought or stopped. Replenish losses from another source. Small businesses and small companies form the basis of the country's domestic economy. According to official data, more than 73% of enterprises have up to 15 employees. A gentle form of taxation will be an advantage in developing your own business. Make the years work for yourself, you deserve financial freedom and independence.

40 business ideas with minimal investment

The list includes areas of services for the population and for business. The latter is overwhelmingly the case. Servicing legal entities guarantees stability. The contractor helps in optimizing routine processes. Saves management time and money. Companies benefit from keeping in touch with freelancers and partners.

B2B is a business based on the supply of goods and services to other companies. Individual entrepreneurs and legal entities. It is distinguished by a steadily growing demand for remote employee offers. The prerogative of cooperation lies in the obligation to conclude an Agreement.

Work with the population is unstable. In 90% of cases, the flow of clients requires the implementation of 1 task without continuing the relationship. Projects of regular customers are extended over time. For example, premises renovation services are characterized by a re-use point after 8 or more months. A legal entity is able to provide the contractor with orders for a year in advance.

Here are 40 service-based business ideas. We recommend writing down several suitable directions for further study and starting your own business without delay. Write your opinions, additions and questions in the comments under the article. We will definitely answer you.

Internet Marketing Company

Online marketing is a direction that requires time and knowledge of the performer. To start, you need a personal computer, smartphone or tablet. Analytical services and specialized software represent the main cost item. Study the theoretical foundations of the profession. Try working with the programs in demo mode. The free trial period will allow you to earn money on purchases from your first customers.

Types of business using online marketing services:

• search engine optimization (SEO);
• setting up advertising (native, contextual);
• (SMM);
• development of design solutions;
• analytics and strategy development;
• advertising company assessment, consulting and coordination;
• writing unique texts (copywriting).

A marketer analyzes the market and evaluates competitors. Develops an Internet promotion strategy. Draws up a media plan. Determines the advertising budget.

Providing a comprehensive solution to the customer allows you to increase the profitability of your enterprise. Work in one or more areas is not excluded. Specialization in a specific task. Assembling a team of highly specialized workers. The average cost of a large organization for online marketing services is 400 thousand rubles. The time frame for completing the assigned tasks is 1-6 months.

Freelancing or freelance work

Freelancers are self-employed specialists in areas that allow remote work. The area includes content creation, tutoring and consulting, design and accounting. The amount of starting capital is calculated individually. For example, a content manager needs a computer with an office program and Adobe Photoshop. If you have them, you only need to pay for the Internet to get started.

Additional costs include fees charged by portals for access to customer projects. The percentage charged for transactions through a secure transaction. We recommend paying attention to the freelance platform and the remote work exchange fl.ru, which occupy leading positions. Create a website or blog to reach your target audience for free.

Conducting research surveys

Customers are interested in receiving accurate data. Maintaining a full-time analytical department is expensive. It is beneficial for individual entrepreneurs and legal entities to turn to outsourcing companies. The contractor searches and compiles information used in creating a business plan. Makes calculations related to investments and time costs. Identifies and interviews target audiences.


The cost of 1 interview costs the company 200-800 rubles. Drawing up a detailed report, more than 15 thousand. Work with a focus group and competitor analysis starts at RUB 100,000. Do you have a craving for organizational activities and are not afraid of routine mathematical calculations? List your idea for a service business as one of the most promising. Consider the direction in detail after reading the article.

Cargo transportation services

Freight transportation is necessary for individuals and organizations. The former use the service to transport things when moving or heavy household appliances. Having recharged yourself with the support of a large goods store, provide yourself with an enviable number of orders. Legal entities need deliveries from warehouses and delivery of products to the client. To implement the assigned tasks, a truck of category C, C1 or C1E is required. A D1 minibus or a car with a trailer is also suitable.

Branding agency

Brand positioning and development increases the sales level of an organization. They are distinguished by the stability of demand indicators over time, after the completion of the advertising campaign. A client portrait is created. We are working with the consumer. Developing positive emotions towards a specific product or company.

Business services include:

• Development of a communication strategy;
• Formation of a brand portfolio;
• Expertise and consultation;
• Brand analysis and identification of insights;
• Defining a client profile;
• Product usability audit;
• Working with the target audience;
• Formation of assortment;
• Naming and copywriting;
• Product introduction, stage-by-stage testing.

An in-depth study of the target audience is conducted, including interviews with experts. Opinion leaders are getting involved. Persons who inspire the trust of potential clients. Consumers are segmented by indicators. The work requires mandatory training.

Without a portfolio and practical skills, you can’t count on mountains of gold. Entering the market will take the time needed to develop a base. Testing theoretical foundations in market realities. Are you ready to learn new things and develop 24/7? The average cost of branding services is 400-600 thousand rubles. The minimum package for a professional agency starts from 150,000.

Photo and video shooting

A popular direction among individuals and organizations includes individual and subject photography. Creation of photo and video materials for advertising agencies and legal entities. Support of personal and corporate events.

At the start you need: a good camera, a computer, programs for processing the footage. Specialized resources for selling content will be a nice addition. Photos of models performing targeted actions are popular.

Consulting business

Profile education and reliable qualifications allow you to open a consulting agency. Manage a client's startup from inception to profit. Receive rewards at every stage of business formation and growth.


The agency provides services for the development and implementation of investment projects. Conduct marketing research independently or with third-party analysts. Help with planning, strategy, setting goals and objectives. Assist in obtaining government support in terms of financing and establishing benefits.

Computer maintenance and network administration

It is a rare organization that will agree to keep a system administrator and a technician on staff. Services are temporary. The need to maintain a computer network and equipment arises chaotically. Similar demand indicators are observed among individuals.

Offer the work of a network master and debugger with a home visit. Conclude service agreements with legal entities. It will take 3-5 months to gather a client base. The average salary of a self-employed computer technician is 60-80 thousand. The company's income varies greatly.

Printer repair and maintenance

Servicing copiers, the idea for a service business remains relevant. Printer cartridges have a wear resistance that exceeds the refill capacity. The average cost of an element is 3000 rubles. Refilling costs the customer 3 times less. Offer repairs and support to companies on a long-term basis. Collect a customer base in 3-5 months. Offer repairs to consumables and equipment. Connect delivery and service at the equipment installation site.

Execution of orders

Saving time for a busy person is worth the money. Individuals, individual entrepreneurs and organizations spend resources on minor processes. From going to a cafe for a portion of aromatic coffee to transferring documentation to the other side of the city. Build a business using the services of a personal assistant or personal assistant.

What do executors of orders (private customers):

• grocery shopping;
• walking pets;
• car repair and maintenance (driver);
• small household tasks;
• organizing an event (moving, dinner in a restaurant);
• gift delivery;
• other assignments with minimal responsibility for the performer.

A woman goes on maternity leave. My husband leaves for work early in the morning and returns late in the evening. A personal assistant will relieve the spouses of going to the store. Will take a forgotten phone to work. On the way back, he will take the customer’s car to the wash. It will help you replace light bulbs in lamps or nail a shelf in the hallway.

Business assignment executors perform tasks of varying degrees of responsibility. A trip to the office supply store burdens you with the safety of the funds issued for purchases. Transferring documents to the customer's office or partner entails serious consequences in the event of loss of materials. Disclosure of trade secrets. Large companies hire assistants on a salary, officially.

Tax consulting

Tax evasion is subject to administrative and criminal liability. The issue of state and municipal fees should be treated with caution. Keep records and make payments in accordance with deadlines. In accordance with the rates for certain types of activities. Having a specialized education, a private specialist offers services in combination with accounting or separately. The consultant helps you reduce tax costs legally. Correct mistakes with minimal losses for clients.

Corporate training and consulting in the HR field

Training and motivation of employees is carried out within the competence of the trainer. In practice, the lecturer needs experience in introducing theoretical foundations in 32% of areas. The latter relates to technical and technological topics. HR specialists and psychologists provide consultations on the selection and motivation of personnel.

Train your staff in applied knowledge that you are good at. Come up with a unique program to maintain corporate spirit. Present your training via the Internet, through your personal website or social networks. Offer courses personally to the end user.

Audit firm

Are you a chartered accountant or lawyer? Auditing firms help small organizations and large companies. Review documentation and prepare reports. A worthy example of services for business. Outsourcing accounting allows you to relieve the customer's staff. Take over the implementation of routine processes. In addition to consulting duties, auditors offer transaction support. Representation in supervisory authorities and protection of clients' interests in court.

Courier service

The duties of the courier include the delivery and transfer of material items of informational, legal and monetary value. Letters, documents and cargo. The advantage of contacting the service is economic and temporary. Couriers cooperate with express mail operators and enjoy discounts and first-line privileges. They have their own transport for transferring valuables within the territory. A personal manager communicates with a representative of the organization. Liability is insured and limited based on the contract.

Sales and installation of software

Use a ready-made solution from a major developer or write your own program. The business idea comes in two versions. Mediation and production. The first involves cooperation between companies that hold leading positions in the market. Integration of products of Russian and foreign developers in the areas of accounting and tax accounting. Carrying out sales and service. Ensuring information security.


Open the catalog of software companies, read the offer and terms of representation. Pay attention to young representatives of the field. The right decision would be to join and support a promising startup.

Programming skills allow you to create your own software solution or write custom products for the end user. The average cost of software development is 400-450 thousand rubles.

Organization of exhibition events

Help entrepreneurs make new connections or make extra profits with the help of an event. Exhibition of products, technological, innovative solutions. Conducting an advertising campaign through presentations in retail outlets and crowded places.

With an interest in the topic and organizational skills, you will realize yourself in a profitable business. Find premises, gather and organize the work of staff. Create an event plan. Monitor the exhibition at every stage. The cost of services starts from 100,000 rubles. excluding expenses.

Installation and maintenance of air conditioners

Help private customers and legal entities select the appropriate equipment. Provide advice at the stage of purchase and commissioning. Carry out the installation and sign a contract for scheduled maintenance of the air conditioner. After installing the climate system, instructions are provided.


Business requires technical skills, preliminary training, and special training. It will be easier for you to open your own business after an internship at a representative office of a specific brand or working in a company of future competitors.

Security services for individual entrepreneurs and legal entities. persons

The success of a service business depends on the connections you have. And also information equipment. Databases purchased or obtained through acquaintance. Ensuring security includes personnel screening. Analysis of risks of cooperation with potential partners. Search for listening devices in premises. It is permissible for private individuals to offer a vehicle history check or identification using documents. 9 out of 10 companies consist of former employees of ministries and departments.

In addition to the above, there will be cooperation with software developers. Introduction of internal and external security measures. Installation of CCTV cameras and security alarms. The range of services in this area is extensive. We recommend starting with 1 or more directions, gradually expanding the offer.

Business on waste disposal services

Garbage removal and disposal is important for the population and business representatives. Your clients will be owners of private houses, medical institutions, shops and warehouses. The scope of work includes cleaning cesspools, construction pits, and drainage. Cleaning drains and sewers. Collection and removal of waste of environmental hazard class 1-5, depending on the permits received. Availability of appropriate equipment and maintenance of technology.


Collected waste is taken to special places, drainage stations and recycling fields. To sell a business based on services, registration of an individual entrepreneur or LLC is required. Obtaining a license from the Department of the Federal Service for Supervision of Natural Resources.

Rental of premises for seminars and trainings

Premises and equipment for conducting trainings, presentations of products and services are rented by the hour. You can purchase a property with a mortgage. Transfer to non-residential property is desirable. The cost of the auditorium depends on capacity, comfort and related materials.

The hall is rented for:

• conferences;
• trainings;
• webinars;
• presentations;
• seminars;
• master classes
• business negotiations.

In order to minimize the costs of starting a business, premises can be subleased. Your partners will be the owners of offices, real estate on the second or more floors of buildings. Hotels and cafeterias. To expand the offer, we recommend including a choice of several options in the service package.

Recruitment consultation

The agency helps with the selection of low, medium and highly qualified personnel. Staffs the enterprise with auxiliary workers (migrants), organizes interviews with applicants. Independently hires workers to complete tasks, controlling the process at every stage. You will need a database of applicants graded by topic and level of training. We recommend choosing a package subscription over purchasing information on local media. Large job portals provide connectivity for individual entrepreneurs and legal entities. persons

Business service based on call center services

Make cold and hot calls to the company's target audience. Conduct surveys of potential customers, fill out questionnaires as part of after-sales service. Call center specialists analyze the market, use a negotiation script, and apply psychological triggers to increase efficiency.

The package of services includes sampling by target audience, identifying client pain. Selection of a conversation script based on the data received and the behavior of the group. The work is accompanied by the collection of analytical data. Correction based on the use of lead generation levers. The average cost of 1 call within Russia is 40 rubles. In the case of robotization of the process, when a recording speaks to a potential client, the price is 5-10 times less.

Business on legal assistance services

Lawyers have the right to support the population and legal entities. persons in terms of Civil, Family and Administrative Law. Criminal cases and consultation are available to lawyers. The list of services includes an interview regarding client questions. Drawing up and checking documentation, contracts, content of public offer. Representation of interests and protection of legal rights in courts. Drawing up claims and complaints. Particularly popular is the management of the bankruptcy process for individuals.

Volunteer organization

Collect a base of volunteers to carry out socially significant work. Register as a non-profit organization. Act on the basis of grants and sponsorships. Your main volunteers will be young people and students. An important issue in the implementation of the business will be the benefit of your company. Clean water bodies, collect garbage in parks and forests, hold events for children from disadvantaged families. Your actions will help make the world a better place and earn enough to stay motivated.

Organization of sporting events

Another socially significant project and business providing services to the population. Organize events to keep young people busy with useful activities. Negotiate with municipal structures and private investors. For example, hold a race under the banner of a sports shopping center. Proper imagination and love for physical education will allow you to develop a solid platform. Successfully held competitions will launch word of mouth. They will gather like-minded people and regular participants around your company.

Museum opening

With a budget of 350,000 rubles, open your own museum. Collect a thematic collection that is interesting to the general public. For example, choosing a school-age audience will allow you to conclude agreements with general education institutions. This could be a museum of entertaining sciences or musical instruments. Exhibition of the history of video games. Dolls and toys from the 90s. Only your imagination can limit your options for starting a business.

Book club

Gather like-minded people who love reading new books and discussing what they have read in a group. Participants make voluntary contributions to cover club expenses and pay for the services of the organizer. Formally, the same scheme can be followed when opening circles of other directions. Additional income comes from inviting famous personalities from the world of books. Writers, editors, representatives of large publishing houses. Conducting trainings, lectures and seminars. Sale of books, including rare copies with the author's signature.

Organization of holidays

The services of an entertainment event organizer are in great demand. The idea is suitable for working with the public and companies. Birthdays, weddings, open-air dances, corporate events and New Year's parties. Choose a specific niche or provide a comprehensive offer like an agency.

Tutoring

Help with mastering a school subject, preparing for the Unified State Exam and entrance exams to a university. Build on education and additional skills. In order to teach a child English, it is not necessary to obtain a higher education. It is enough to take advanced courses. Another area is classes with preschool children. Preparing for 1st grade. For this, experience as a kindergarten worker or graduation from a specialized faculty at a pedagogical institute will be useful.

Lawn mowing

Seasonal service business begins in early spring and ends in late autumn. In addition to cutting the grass, the responsibilities of preparing the area after winter are added. Cleaning leaves and replanting withered areas. Fertilizer application, manual weed removal. Work with private home owners, companies and municipal institutions. The cost depends on the height of the grass and is calculated by square meters or acres. The average rate is 15 rubles/m2. To get additional profit out of season, we recommend paying attention to snow removal services.

Landscaping and landscaping

Landscape architecture involves planning, designing and executing a project. Landscaping is carried out as a package of services or separately. By sowing the area or laying a rolled lawn. Earning decent money takes time and dedication. Completing training and gaining skills in working with specialized visualization programs. Gradually, you will develop a customer base who are ready to provide your business with orders within the season.

Interior decoration

Improvement of residential and commercial premises. Interior design in accordance with the target orientation. The designer’s work includes measuring the object and designing the project in specialized software. Drawing up drawings and sketches. Assistance in purchasing materials, furniture and equipment. Maintenance of repairs, control and organization of work of craftsmen. To start your own business, a higher architectural education will be useful. The cost of work depends on the technical specifications and additional wishes of the customer. Varies from 50 thousand to several million.

Household services and husband's work for an hour

The direction includes a list of types of work and services for the population and business. A comfortable existence at home, in an office, in a warehouse or a store is impossible without water and electricity. It is advisable to place things on shelves rather than throw them on the floor. My husband helps out for an hour with minor repairs, cosmetic and practical tasks. Hang the curtain rod, change the faucet, install a new socket. Major work should be entrusted to a specialized specialist.


Having experience and training allows you to open a business with minimal investment. Work independently or assemble a team of specialists, distribute tasks and monitor implementation.

Delivery of goods from IKEA

A type of highly specialized transport services. Create a website and connect the IKEA product catalog. Deliver orders to the pick-up point or customer's doorstep. Receive 10% of the purchase amount. Successful implementation requires a truck and the willingness to do the work yourself or organize staff. Starting from a popular brand, supplement your offer with products from other retail chains and factories. Business is developing successfully in small towns.

Help for car owners

Build a profitable business by helping car owners. Minor car repairs and diagnostics, mobile tire fitting. Car selection, ordering and delivery of spare parts to service stations are gaining popularity.

A private specialist or a group of specialists are ready to come to your address and fix a minor problem. Change the oil, help with tire installation. Connect the control unit and gearbox to the computer to search for errors. Subject to rare restrictions, business has the right to exist. It is actively being implemented in Western countries.


Mobile tire fitting services have been successfully operating in Russia for more than 5 years. Only a few are involved in selecting a used car for individuals and delivering spare parts to service stations. Occupy a vacant niche.

Delivery of food and household goods to villages

Current direction in the field of trade and services. Shop on wheels. Deliver food and household goods to remote settlements. In addition to the necessary ones, it makes sense to grab popular sweets and advertised products. Toys for children. In short, goods that are difficult to get without a long trip to the store.

Profitable business in Russia. Yes it is possible!

Skeptics argue that without attracting large investments, it is impossible to open a business in the country. Western capital accumulates in large enterprises, and meaningful franchises are not available to small businesses. Statistics say the opposite.

According to SMEs, there are more than 6 million companies in Russia. Over 3 million are individual entrepreneurs with a staff of less than 15 people. 2 million consist of micro-companies of legal entities. 74% of enterprises have been on the market for 5 years or more. Profitable business in Russia consists of small companies and activists.

People who are accustomed to relying only on their own strength. Search and find new ways to make a profit. Generate fresh ideas that are implemented with an enviable share of demand when there is a shortage of supply.


We have reviewed 40 areas worthy of your attention. Perhaps you will open one of them tomorrow. The trends for 2018-2019 include self-development, Internet technologies and business process automation. The sphere of trade and services is moving to a new level. Taxis are called through an application on a smartphone. Craftsmen and specialists order landing pages. Collect reviews and generate leads.

Before you start your own business using one of the profitable business ideas, take the following steps. Research the market you are entering. Conduct research based on the experience of future competitors. Calculate your budget.

The next step is strategy. Even a rough business plan is better than no plan at all. Finally, it is worth thinking about attracting additional investments.

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