Reselling goods as a business. Profitable resale of goods Resale of products

If you like working with people and you know how to sell, it won’t be difficult for you to make quick money by reselling goods. This is a fairly profitable form of making a profit, since you can resell anything. Next, I will talk about what you can sell to make real money.
Today there are many options on which you can really make money. In order to decide how you want to earn income, you need to choose what you need, what abilities you have and what you would like to develop in. The main thing is the right goal. At the same time, there is no need to spread yourself thin on several things at once and rush between options of what you can do to earn a lot of money. It is worth following the intended path to the end until you get the profit you want.

Options for how you can make money yourself

There are two main ways in which you can make money. Work in real life and work on the Internet. Of course, the most attractive is making money online, since activities in this area do not require a clear work schedule. One of the prestigious, but quite troublesome, is creating a small business and blog. The classes are very interesting and if you find something of your own, you can promote this business well. If sales are more your thing, you can start buying undervalued items; books are especially popular. Selling furniture is another way how can you make money. If you like to be creative, this will only be a plus. It’s clear that painting pictures is not a particularly profitable business now, but creativity when restoring furniture is quite so. Things can be bought in used condition, remade, repainted, and then sold for a higher price. If you find clients at the initial stage, then in the future this will become something from which you can make money. If you have assets and don’t know where to invest them, reselling your home would be a good option. This is especially true for those who can independently carry out repairs in the house, then the profit will be quite high.

Products that can be resold at a profit

The most popular is the resale of Chinese goods. Although the dollar exchange rate leaves much to be desired, today you can make money on resale, and it will be beneficial for both you and the buyers. Chinese goods can be purchased online at competitive prices and resold through your online store. Products are profitable, but also domestic. You can also buy them cheaper, since you will purchase them regardless of the dollar exchange rate, but in your national currency.

You can sell anything to make money, even real estate. If you have savings and don't want to put them in the bank because you don't think it's safe, reselling real estate or cars is a good option for you. It's best when you have a person with whom you can cooperate and split the profits in half. You may not want to share with someone, but it’s more profitable to work together. You can buy, for example, an apartment without renovation. If you work as a couple and know how to restore an apartment yourself, after the property is ready, you can sell it and earn real money. Apartments with renovations are much more expensive than without them. This way you can buy your next home and do the same. You can do the same with cars, the main thing is to understand them and be able to repair them.

Reselling is a good way to earn easy money

Of course, you may get tired of reselling goods or real estate at some point, but in any case, you can make a lot of money by selling. But if you choose from two options, resale of real estate will be more profitable, since at any time you can purchase an apartment and not sell it, but rent it out. The better the apartment, the higher the fee, so you will receive passive income. You can do this even if you have a day job; it won’t take much time. Reselling goods will not hurt you. But not everyone has the opportunity to immediately buy an apartment, but whatever one may say, selling goods will bring you a profit on which you can live and afford more than working on routine office work.

Where to start a business with China, starting from scratch and without investments? How to make money by reselling Chinese goods and what is better to sell? How to find suppliers and intermediaries?

Hello, dear friends! Welcome to the founder of HeatherBober magazine, Alexander Berezhnov!

It's no secret that many people made their first million by reselling goods from China.

In this article, I will reveal all the tricks about doing business with China from A to Z, analyze expert advice and consider the most effective and profitable business models.

For now, this niche is relatively free: if you decide to start your own business and don’t know what to choose, it’s time to turn your attention towards the East.

Let's get it in order, friends!

1. Business on goods from China - is it realistic to start your own business from scratch?

Chinese-made products account for a significant share of the entire world market. In Russia about 60-80% light industry goods are represented by Chinese consumer goods. Modern Chinese products are no longer as artisanal and low-quality as they were 20 years ago: products have become more functional and durable, and look much better.

Even if you have never been involved in sales and are familiar with Chinese goods only from a consumer point of view, no one and nothing can stop you from starting a business with China and acquiring a new (and very profitable) source of income.

In this area, you can earn from 50,000 rubles every month and at the same time have time for life and rest.

Today, only the lazy do not do business with China. Business with China for resale without investments (or almost without any) is relatively simple and accessible to everyone with basic knowledge and entrepreneurial skills. You don't need to be a graduate of a trade institute or business school to understand how things work in the market.

In essence, the scheme for working with China comes down to three points:

  • find goods in China as cheaply as possible;
  • deliver it to the Russian Federation;
  • sell at a premium.

Don’t rush to object “but what about customs, certificates, document flow, taxes?” Below we will consider this scheme and all related issues in more detail and detail. Exactly philistine skepticism - the main obstacle to any successful entrepreneurial activity.

The second obstacle is lack of necessary knowledge . With the advent of the Internet, information has become more accessible and practically free: an example of this is the article you are reading.

Trade is the most attractive field of activity for budding businessmen. This is much simpler than production: you just need to purchase goods from wholesale suppliers and sell them at retail prices. Learning to do business with China does not take much time, especially if a person has a desire and goal.

So, if you have this very goal and a great desire, then in just 6 weeks you can build a business on goods from China.

And my trusted expert in teaching this area will help you get started -.

I’m already implementing this guy’s tricks in my business and they really work.

2. Chinese manufacturers are more profitable than any other

The interest of Russian business in Chinese goods is steadily growing. China produces everything without which it is difficult to imagine the life of a modern person: clothes, cosmetics, accessories, household appliances, gadgets. Surely your apartment is full of things labeled “Made in China”.

Just 15-20 years ago, plastic Chinese products crumbled in the buyer’s hands; now the quality of goods from China is quite satisfactory, and sometimes even excellent. The stereotype “Chinese means short-lived and wretched” has almost lost its relevance. Even iPhones and other expensive brands are now produced in Chinese factories, since it is inexpensive due to cheaper labor.

This graph reflects the growth of trade relations between China and Russia in 2015-2016:

As you can see, the turnover is not small and it increases over time.

The quality of Chinese products is constantly growing, but prices (at least wholesale) remain low.

What conclusion can be drawn from these facts? Right: You can make good money by buying and reselling goods from the Middle Kingdom.

Wholesale supplies from China can become a reliable and constant source of profit.

Initial costs will be minimal if you use modern information technologies (meaning the Internet) in your business. There are already hundreds of companies operating on the market that act as intermediaries in the delivery of goods from the manufacturer to the consumer: why don’t you join the number of successful businessmen who receive stable incomes using a simple and understandable commercial scheme.

Advantages of doing business with China

Let's list the main advantages of working with China:

  1. Low prices. When working with local (domestic) suppliers, the markup is usually 10-20% (in the most successful cases - 50%). Buying goods in China and selling them will bring you from 50% to 1000% markup. Cheap labor reduces production costs to a minimum.
  2. Huge selection of goods. The range of Chinese goods is almost endless and limited only by your imagination. In China you can find absolutely everything, so you can fill your market niche with any goods you like - for example, an exclusive product that has no analogues on the local market.
  3. The focus of Chinese sellers is solely on sales. Due to competition and dumping, the Chinese value every customer. They are in touch 24/7, you can start working with them from minimum quantities, bargain, request free samples and models, photos and descriptions, and assign favorable delivery conditions. An experienced buyer knows how to reduce the purchase price to a minimum and conclude the most profitable contract.
  4. Possibility of purchasing exclusive goods. As your business progresses, you can move on to larger, more profitable deals. It is not necessary to work with intermediaries: you can establish direct contacts with the manufacturer and purchase goods from a specific brand that is poorly represented on the market.

Why is business with China profitable?

  • Firstly, due to the modern rhythm of life. The buyer today values ​​his time: he will not spend it on ordering and delivering goods from China, it is easier for him to place an order with you.
  • Secondly, not everyone will understand the variety of sites offering goods from China.

To understand the functionality, check the integrity of the seller, and calculate the cost of the product taking into account delivery, you need skills and knowledge. Most people will prefer to turn to domestic intermediaries operating through websites with simple and understandable terms of cooperation.

It is much easier for an ordinary buyer to choose a product on a Russian-language website: they always have the opportunity to call the seller or discuss the terms of interaction and delivery.

3. How to start a business with China - 10 simple steps from A to Z

Let's move on to practice and learn how to start a business with China from the first step.

Step 1. Studying business models on goods from China

There are several proven and effective business models that you can use in the early stages of your entrepreneurial career:

  • dropshipping;
  • Joint purchases;
  • offline wholesale sales;
  • retail sales;
  • work through an online store.

Now in more detail about each business model.

1) Dropshipping

Dropshipping– a method that allows you to start a business with virtually no investment. The essence of this model is extremely simple: you receive money from buyers, and then transfer an application for this product to a third-party supplier, who sends it to the buyer.

You receive a percentage for mediation. The client does not even realize that he is purchasing the product from someone else.

Your goal is to attract customers, convince them to purchase goods from you. Commission fees for intermediaries with this business model range from 30 to 500%. Agree, not the lowest profit in the absence of initial costs. At the same time, you do not need to worry that the product you purchased will lie in the warehouse for months - you buy it only when you receive a specific order from the client, paying with his own money.

2) Joint purchases

Joint purchases- this is when several people join a group and buy goods from an official supplier.

The commercial idea of ​​this event is to save money through wholesale purchasing. Another advantage of this option is reduced shipping costs. Typically, the cost of transporting goods from China is much higher than the price of the product itself.

Economic activity aimed at purchasing and selling is a stable source of profit for many businessmen. The principles of trading are quite transparent (buy cheaper - sell more), however, as in any type of business, there are many pitfalls in successful sales.

Organizing your own business in trade

“To sell something unnecessary, you must first buy something unnecessary,” said the thrifty cat Matroskin in the famous cartoon. This simple truth also applies to entrepreneurship. The real goldmine is that this very “something unnecessary” may turn out to be extremely necessary for someone else, who will end up being a satisfied client. So, a primitive business scheme in the trade sector looks like this:

    Determining a product that will be in demand. What to sell to make money? A well-built strategy will allow you to sell almost any product, but there are still certain trends that make sales easier. That is why preliminary marketing research of the market will be useful.

    Purchasing a trial batch of goods or searching for a supplier who is ready to work on the dropshipping model (direct delivery from the supplier to the end consumer, bypassing the intermediary who is looking for customers).

    Direct sale of goods (already with a markup) to the end consumer. The organization of trade can be different: through the Internet or a real retail outlet, among friends (many network marketing structures were initially built on this principle).

There is another option for organizing a business in the trade sector: production of goods with subsequent distribution wholesale or retail. What can you sell this way? Handmade products are in demand, you can organize a small home cafe with delivery, sell kvass or home-made beer, agricultural products and everything that can be “produced” without the need to rent production facilities.

Reselling goods from bulletin boards via the Internet

What can you sell online? The once very popular way of earning money without investments on the World Wide Web involves searching for goods that the owners sell at a low price, with subsequent resale at an adequate or even slightly inflated price. A salesperson who seeks to earn money in this way must be not only a good, but also a universal “salesman.” You can find a wide variety of “lots” on countless bulletin boards, and limiting yourself to only one type of product means obviously losing some of your profits.

Another option for such a business, which over time can be developed into a full-fledged online store, involves concentrating on only one category of goods, which, as a rule, is clothing. Many thrift, consignment, or stock stores can offer decent items at very low prices. Minor repairs, additional washing, perhaps adding some decorative details - and the item can be sold at a premium. High-quality photos and your own group on a social network or even an entire online store with single copies of dresses, T-shirts or jeans will help you organize trade turnover.

Sale of goods from abroad in Russia

The widespread spread of the Internet and e-commerce, globalization and the “blurring of borders” have made trade possible not only between large corporations from different countries, but also between wholesalers or retailers and end customers. Platforms where a variety of goods can be purchased at a very low price from the manufacturer (Chinese online stores) are known to many today, but even in the twenty-first century, users are often afraid to buy through the World Wide Web, and even literally on the other side of the Earth.

By ordering a small batch, for example on AliExpress orTinydeal, you can make a good markup and sell the product in Russia at a good profit.But what is profitable to sell in Russia now? Wholesale sales in this business only pay off for trendy items or equipment. It is better to purchase other goods in small quantities.

Selling information products: money “out of nothing”

You can make money in e-commerce without financial investments. Information businessmen today make a lot of money from e-books, manuals, coaching (consulting and training), collections of lessons and similar training materials. You can sell both your own information products and others (through affiliate programs). In the latter case, the seller receives a percentage of the author's profit.

How to sell a product that “cannot be held in your hands”? The implementation of information products involves promoting a personal brand, creating your own web resource, active work on social networks and cooperation with popular sites on the same topic. All that is required of a novice businessman is to select and correctly place advertising materials, as well as answer questions from potential clients in a timely manner.

Organization and launch of your own online store

A more serious project is launching an online store. In this case, you will need to draw up a business plan, find suppliers, organize a warehouse, perhaps even an office and a call center, develop a website, hire a specialist who will deal with administration, filling the online store with goods, promotion in search engines, and social networks and many many others. Such projects pay off in different periods of time - it all depends on the correctly chosen niche and the implementation of the idea. You can earn large sums even in a month if the idea is of interest to the online community.

What to sell to make money? According to statistics, Russian residents most often buy computer equipment and electronics on the Internet. By the way, the profile of purchases on foreign sites is significantly different, as shown by the data presented below in the form of summary graphs.

A hobby that can bring good income

Handmade products deserve special attention, the margin on which can even reach 500% of the cost - it all depends on the skill of the manufacturer and the originality of the product. What can you sell? Embroidered paintings, amulets, knitted items (a special method is used for comfortable children's clothing or costumes for baby photo shoots), bags, toys and accessories - this is only a small part of the possible options. Hygiene products (decorative or “promotional” soap, natural shampoos, scrubs), cosmetics, notepads and diaries, restored furniture, and wedding paraphernalia are in demand. On the eve of May 9, craftswomen sell kanzashi in the colors of the St. George ribbon, and before the Day of Knowledge - bouquets of sweets.

Opening your own store or outlet

Opening a retail outlet involves much more nuances. The entrepreneur will have to register, purchase or rent suitable premises (not forgetting that the location of the store also has a direct impact on profits), organize deliveries, communicate with many authorities, obtain all the necessary permits, hire personnel, and so on. Trading enterprises require constant monitoring by the manager (owner), but with the right approach, you can get much greater profits.

Selecting a suitable product for sale

Future earnings are influenced by the correct choice of goods. What can you sell? It is necessary to conduct market research to find out which products the demand for is not met by the existing supply. It is often profitable to sell everyday goods (we are talking about convenience stores), second-hand items, medicines or children's products. In big cities, branded clothing or health food stores are popular. It is profitable to sell pet products, cosmetics, and alcohol.

Features of trade in consumer goods

Consumer goods include personal hygiene products and items, light bulbs, batteries, household chemicals and other items that are frequently purchased. This also includes some food products (in packaging), pet products, plastic products or paper/cardboard. Such products are used daily (or very often), are presented in a wide range and at an affordable price. Features include an extremely wide audience of buyers and fast implementation. Purchases of this category of products are divided into everyday purchases, in reserve and for entertaining guests at home.

FMCG products in most cases do not require a carefully thought out marketing strategy. Success factors in this trade segment are:

    convenient location of the retail outlet (in crowded places: near public transport stops or in residential areas);

    a wide range of everyday goods, availability of analogues;

    affordable pricing policy and development of a package of additional options for regular customers (introduction of discount cards, gifts).

The most profitable product options for sale

What can be sold profitably? The largest markup is placed on those categories of goods that are in high demand. Large sums are earned by those who manage to find a supplier and organize sales of any product at low cost in conditions of high demand. What to sell to earn high margins:

    Flowers. The profit of flower shops during the holidays and holidays can reach astronomical amounts. Considering that roses, for example, somewhere in Ecuador cost about 30 kopecks apiece, and in Russia they sell for at least 100 rubles, you can “win” a significant amount. A significant disadvantage of such a product, however, is its fragility.

    Bijouterie. Jewelry and accessories are quite cost-effective, the markup on which can reach about three hundred percent. The margin can be several hundred or even thousands of rubles, and demand remains consistently high.

    Beverages. The markup on loose tea or coffee, bottled drinking water or drinks in street cafes can reach one hundred, two hundred or even five hundred percent. Good margins are made on milkshakes or refreshing drinks. Business does not lose prospects with cold weather: in winter you can sell hot tea or coffee.

    Popcorn, gummies, cotton candy, ice cream and other sweets. The cost of raw materials for products sold in shopping centers, parks and other places of public gathering and recreation is ten times lower than the cost of ready-made popcorn or cotton candy. During the season, you can get significant benefits by selling sweets.

    Handmade. In a society that promotes the ideals of difference and individuality, exclusive products are in very high demand. It is quite difficult to estimate the cost of such things (especially for those who are far from creative), so the seller can increase the price quite significantly. Demand is for both handmade jewelry, accessories, cosmetics and hygiene products or clothing, as well as updated furniture or interior items.

    Cosmetics (including handmade hygiene products). The cost of cosmetic products sold in stores, as a rule, does not exceed 20% of the market value. The rest of the final price consists of advertising and transportation costs, as well as beautiful packaging.

    Greeting cards and holiday paraphernalia in general. Products that are sold at unreasonably inflated prices, such as helium balloons or cardboard cards, actually cost only about ten to thirty rubles, while the minimum price tag is already one hundred to two hundred rubles.

    Trendy things. You can expect really high profits if you manage to catch the trend. Once upon a time, talking hamsters were popular, later - transparent bottles for drinks My bottle, the demand for things, for example, with comic book characters, was more stable. You can also make customized T-shirts and sell them. Printing on linen bags is in demand. True, wholesale sales will not bring results here.

    Accompanying services. Related services include furniture assembly services (for furniture stores), repair of household appliances (for sellers of small home appliances), cartridge refills (for office supply stores or copying/printing points) and the like.

Of course, not all high-margin products allow you to earn large sums quite consistently. But the right approach and innate instinct solve many problems associated with organizing your own successful business.

In real life, many companies are built on a simple principle: buy cheaper, sell more. They have already concluded contracts with suppliers and established sales.

Anyone can earn according to the same scheme. Moreover, you don’t need huge investments to start, everything depends on the product, and you can develop gradually.

Making money by reselling goods on the Internet is not a new idea, but its relevance continues. More and more directions for this matter are emerging.

Here you can create an online store quickly and easily. After regular registration, you will receive a 2-week trial period. The admin panel looks like this:

The interface is simple and clear, everything is done so that sellers do not go deep into website construction. After 2 weeks, you will have to pay from 999 rubles per month. Considering the benefits of the system, the money is not big, because it has a number of advantages:

  • a mobile version of the store is automatically created;
  • Telephony with dialogue recording is available;
  • you can change the design at your discretion in the simple constructor;
  • landing pages are created in one click;
  • all popular services are connected (for example, Yandex.Metrica).

Of course, you can use other platforms as well. Unfortunately, none of the free options are suitable for beginners. Either you simply won’t be able to create an online store, or this will require a serious amount of knowledge.

  1. Notice boards

A simplified option, but it also helps to find clients. You'll have to work with your hands and add announcements to a ton of boards. It has special functionality for sellers. Create your own store there and get the following features:

  • personal page with automatic loading of advertisements;
  • a lot of options for editing your page;
  • monthly reports and detailed statistics;
  • the ability to indicate any details and contact information;
  • your personal manager will answer any questions;
  • mobile version of the store;
  • 24/7 support.

The interface is also designed so that even a beginner can quickly figure it out. You can choose from different tariffs with ad packages:

Basically, you will get a simple website to make money from reselling, where you can refer people or even get traffic from boards. The only downsides worth noting are the constant control by Avito and the need to follow their rules.

  1. Auctions

This option is more suitable for exclusive and rare goods. It is unlikely that you will be able to auction off ordinary clothes or some cosmetics, although if the price is attractive, then anything is possible.

In addition, there are world auctions; in America, for example, they can pay more for your products. There are many online auctions open, and the most popular of them are and.

Please note that the cost is not fixed and it must be really attractive. You need to choose only well-known auctions; on young sites, trading is too sluggish. In addition, high-quality auctions ensure the security of transactions.

  1. Social media

The last option is used by many speculators. The easiest way is to open a group on social networks and add your products there. Now even large companies use this; VKontakte has already installed a special function:

In a few simple steps you can create your own showcase. If you are hearing about this for the first time, read the article -. The method works, however, it is difficult to attract many buyers through the community. We'll have to actively promote it.

A platform for presenting the assortment will be required in any case. Even if you have only one type of product, detailed information with all the characteristics and other data should be provided somewhere. Decide for yourself what is best to use.

Suppliers for making money on resales

Products for further sale at a premium can be purchased on any website (or even in real life). Obviously, you need to look for the best deals and take into account additional costs. Perhaps the supplier arranges delivery for an additional fee.

Ideally, you need to build a model of making money on resales without your direct participation.

As mentioned above, you will only find buyers, receive payment and data to send, and then transfer it to another company. In this case, a minimum of actions are performed, no investments or organization of a warehouse are needed.

This scheme is called dropshipping, it is very common in the bourgeoisie, but here too it is gradually gaining momentum.

You don’t even have to notify the store about the cooperation, because you will place orders to different addresses, like an ordinary customer. Shop anywhere, for example, through these major projects:

  1. – a serious resource with a large assortment and high-quality support. Orders are placed on the day they are received, they are even ready to provide goods for sale (without payment).
  2. – a Chinese online store also with a huge selection of products. Parcels do not arrive quickly, but the prices there are pleasantly pleasing. There are toys, clothing, small electronics, accessories and more.
  3. – in addition to a large assortment, they help you open your own online store. Large service, many products with detailed descriptions and even calculations. It is convenient to set the markup percentage to obtain the necessary data.

There are more than enough similar projects on the Internet, but you have to find your theme. Those. “dig up” a store, manufacturer, supplier with certain trendy products, competitive prices and fast delivery (ideally).

10 tips for those who decide to make money on resale

Not everyone succeeds in building a resale business on the Internet. Why? Because there are many people who want it, and there are not stupid people around us. If you can buy it cheaper somewhere, then why is it worth using your offer?

Convincing a buyer to conclude a deal is not easy, but if you are focused on success, you will definitely These recommendations will come in handy:

  • you need to attract large audiences of buyers to earn a solid income, it’s unlikely to be possible without;
  • When starting a business, you need to take into account seasonality. It makes no sense to sell skis in the summer, a rough example, but it fully describes an important rule;
  • if you set a higher price, there must be an explanation for this. In the product description, you will have to explain to the buyer why he is overpaying;
  • put your first profit into circulation, order advertising, with a small budget you can actually buy it in social groups. networks (on the website);
  • A decent amount is collected from markups much faster when the assortment is wide and constantly updated;
  • follow current changes in the selected market, what’s new, what’s losing interest, etc.;
  • Don’t be scattered with too many types of products at once, it’s better to concentrate on one thing, besides, this will allow you to correctly evaluate your approach and statistics;
  • The delivery of goods is of great importance. When placing it on any storefront, try to give a detailed description, upload more high-quality photos, publish reviews;
  • the more payment options you offer, the less often you will have to deal with refusals on the client’s side due to inconvenient transfer of funds;
  • When raising prices, it is important to stay within reason. If the cost is too high, no one will agree to buy;
  • collect more statistics, test different tricks, analyze your activities, build your own online resale strategy;
  • no one trusts online sellers, so you need to offer some kind of guarantee and possible returns.

There are really a lot of subtleties in this business, which is why not everyone has yet started reselling goods via the Internet.

But this opens up broad prospects, because in the future it will be possible to even open a real store and continue to increase income.

The most common scheme in this type of business is making money from reselling cars. Everyone knows that there are resellers who buy cars at a bargain price and immediately sell them for a little more.

The same applies to any other valuables, even if they cost less than 1,000 rubles.

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