The art of management or how to organize competent company management? How can founders manage their company remotely? How to manage a company

The success of any organization is always directly dependent on its employees. Or rather, from a good understanding of management and subordinates. Managers have a difficult task: to manage the staff in such a way as to motivate them to achieve a common goal, to ensure a friendly, working environment in the team. So how should it be built? management process so that all employees, from the cleaning lady to the chief executive, work for the good of the company?

The main rules of the leader

Personnel management is a whole science. 90% of an organization's success depends on leadership. Proper motivation, a clear definition of goals - the basis of high-quality work. For effective management personnel, the manager first of all needs to remember a number of rules:

1. Company principles. They must be understood by every employee, regardless of their position. And the manager should listen to the opinion of employees, especially in problem situations. No, this does not mean that global decisions need to be made by the whole team at the round table! The fact is that every employee solves certain issues every day, regardless of whether he makes copies of documents or conducts important negotiations with clients. If everyone clearly knows the principles of the company, understand the purpose of their actions, then the manager can be sure that the right decisions will be made correctly at all levels.
2. Teamwork. The team needs to be motivated to cooperate. Employee management must be built in such a way that each employee of the company is tuned not to his own achievements, but all together fulfill one goal.
3. Sharing of responsibility. The head of a large company is simply physically unable to control every process. It is necessary to appoint responsible persons for various issues.
4. Initiative is not punishable. Any growing business requires the emergence of new ideas. It is necessary to give employees the opportunity to express their thoughts, to participate in the implementation of a new business. And remember that everyone has the right to make mistakes.
5. Awareness. If the manager does not want rumors to appear, ignoring his instructions, then it is worth bringing to the attention of the team information about the real state of affairs of the company. Then the team will make more effective decisions.
6. There are no irreplaceable ones. This must be kept in mind when managing personnel. It is not necessary to single out specific subordinates and inform the entire team that work will “get up” without them. Appreciate all employees, do not limit yourself to one person.
7. Proven methodology. Personnel management requires stability. There is no need to make subordinates guinea pigs, testing them with the latest trends in management. Work well where it is comfortable to work.
8. Discipline. Despite the previous rule, there must be strict discipline and rules of conduct in the organization.

Good example. It is often said: "What kind of leader, such are the employees." And they don't speak in vain. The manager must set a positive example for the whole team with his behavior and work.

Understand the worker

It has already been said above that the team should be aware of current affairs. This is necessary to achieve a uniform result. The manager must not only issue orders, but also communicate with the staff. It is necessary to make the team understand that each employee is important for the company. And so that these are not empty words, the manager will have to learn to understand each employee. If problems arise at work, you should not immediately call the subordinate “on the carpet” and blame him for anything. To begin with, it is worth understanding the situation as a whole, finding the root cause of the problem and calmly eliminating it.

Each person has his life principles, priorities and goals. When applying for a job, all this does not go anywhere. The leader will have to work with an already formed personality and to some extent adapt to it. All goals of an employee are usually subject to one of three needs:

1. material reward. A person joins a company to make money.
2. social status. The employee wants respect for himself as a person, is set for career growth.
3. Self-expression. The desire to express your opinion on every issue, to work independently on some area.

Based on the goals of the subordinate, the leader must find a personal approach to him. When this goal is achieved, there will be no problems in working with personnel.

Teamwork

In any team that works well, there is a certain team spirit. Most often it all depends on the personal goals of the team members and, of course, the leadership. For mutual understanding between employees and the manager, the latter will have to learn to state the essence of their requirements, the tasks of subordinates in accordance with their goals. That is, personnel management is a kind of psychology. The manager will have to analyze the behavior of subordinates, understand their doubts and fears.

Staff understanding of the goal and accessibility general plan- the basis of well-organized teamwork. It is necessary to let the team know that it is in the team that they will cope with any tasks.

There are also a number of factors that can significantly reduce the ability to work in a team:

• the purpose of the project is not defined;
• insufficient provision of workers with resources;
• conflict situations among subordinates;
• poor attitude of the leadership to the team performance of the task;
• changeable goal, frequently changing tasks and requirements.

The Right Motivation

For achievement best result When carrying out a project, the most important thing is to properly motivate employees. As a rule, motivation can be material and non-material.

From the first, everything is more or less clear. Most of the team goes to work to earn money. There are two main ways to financially motivate employees:

1. Rewards. All sorts of bonuses and awards for the quality of work. This will make the person work quickly and efficiently.
2. Penalties. In general, everything is simple. If you work well, you get a pay raise. If you work poorly, you lose bonuses, you get fines.

FROM non-material motivation everything is a bit more complicated and interesting. Consider the methods of such motivation:

1. Boost. Rarely does anyone refuse to take a higher position. The employee must understand that good job rewarded with career advancement.
2. Friendly team. Most of the layoffs own will occurs precisely because of conflict situations in the service or misunderstanding. The leader must do everything to prevent this.
3. Stability. The employee must be confident in the future. Work must be official wage timely payment of sick leave and vacation.
4. Collective rest. If the manager wants the team to have a good atmosphere and a positive mood, it is necessary to organize various kinds of recreational activities that enable employees to get to know each other better. It can be corporate evenings, field trips, sports competitions. But it is more effective to do this not on weekends and not by order.
5. Training. Periodic retraining of employees is required. People need new knowledge to work more efficiently. If various kinds of courses are paid for by the organization, this will also be a kind of reward.

These are the main methods. In each company, the manager will find his own non-material ways of encouragement. It all depends on the capabilities of the organization and the needs of the team. The main thing is that there should be no understatement between employees, the system of rewards or punishments should be clear.

The high-quality and fast work of the entire team depends directly on the personnel manager. The secrets of effective work are simple. If a leader simply demands unquestioning execution of orders by employees, he is likely to get a job done somehow and a tense situation among subordinates. And with a specific statement of goals and objectives, right motivation, in human terms - a job well done in short time, friendly relationships between employees and a trusting attitude towards oneself.

Functions of the management system - enterprise management

1. The leader must be a psychologist. Creating a favorable environment in the workplace for each specialist, ensuring a healthy climate in the team, establishing strong contact between employees of the enterprise - all this contributes to the growth of productivity and quality of work, contributes to the formation of creative initiative, gives no less, but even greater production effect than the introduction the latest technologies for mechanization and automation of labor.

2. Main human qualities leader is endurance, politeness, tact, self-criticism, self-discipline, exactingness, sensitivity - this list is endless. The ability to restrain the manifestations of one’s mood, not to be rude in communicating with subordinates, the ability to objectively evaluate one’s activities and the activities of one’s employees, critically assess one’s shortcomings – all this and much more contributes to the development of the correct style of company management.

3. Professional qualification. Solid knowledge in various areas of the company, economic, managerial, technical, political knowledge and skills distinctive features boss, good boss. Dynamic adaptation to rapidly changing business conditions, increasing the level of skills, knowledge and skills contributes to the successful work of the entire team.

4. The ability to create a close-knit team around you - competent selection of personnel for the promotion and successful operation of the company. From this follows the competent organization of the work of workers at all levels, their motivation for effective work at their workplace and the entire company as a whole.

5. The boss's motto should be - "in any case, there is an opportunity to do better than it has been until now", or "there is no limit to perfection."

6. Value your time and the time of your subordinates. A clear statement of goals and objectives, the main idea that you want to convey to your employees, will help you with this. Here you will also need the ability to listen and not interrupt, organize your working time and follow the plan without significant deviations.

Every leader knows that leaders are not born, they are made. Thanks, for example, to a passionate desire to break into the bosses, but most likely thanks to leadership qualities, laid down in childhood, multiplied by education, worldly wisdom and acquired experience.

Any organization or firm requires proper management, the purpose of which is to make the production of goods or the provision of services more efficient. The expected result is not only an increase in the income of the enterprise or firm, but also the long-term goals of strengthening the market or expanding, even if this does not subsequently lead to profit. The rules on how to properly manage a company include a system of influences that would contribute to the achievement of the intended goals in the business, taking into account market conditions and without incurring significant losses. These business goals are set by the company's management in order to conquer a separate segment of the market for services or goods and, as a result, receive financial profit. To manage a company is to maintain the stability of some indicators and, at the same time, contribute to the growth of others.

Ways to manage a company

To manage a company is to find ways to influence it so that the company achieves its goals in changing market conditions, while maintaining its stability. To do this, you need to know how to properly manage a company. Usually the strategy of the company, which its owner sets in front of it, is to capture a certain share of the market, or to make a certain profit. Based on this, management should be such as to maintain performance indicators - labor productivity, trade margins, return on assets, etc. But at the same time contribute to the growth of other indicators - sales volume, company assets, profits.

For a manager who wants to know how to manage a company strategically, it is necessary to know what exactly these indicators include, and what their expected or minimum values ​​should be. Achieve company goals different ways which must be subordinated to the company's management system. The very system of how to properly manage a company is as follows:

• You need to be able to make decisions and organize the work process.
• Be able to regulate or supervise the activities of the company and employees.
• Establish feedback - compliance with the control of the company's activities and work by the employees themselves.
• It is necessary to clearly set goals for each of the stages of work, based on the business strategy of the company. These goals should be regularly communicated to all employees of the company. If clear guidelines are given for the team, then within this framework, your employees will be able to make decisions on their own.
• You also need to involve your employees in discussing the plans and goals facing the company as a whole. Such a discussion will give a sense of collective responsibility for success in achieving these goals.
• In how to run a company, it is also important to determine the core values ​​of your company, which your employees and you should be guided by when making decisions. This will help rationally expand and improve your business and give it a clear system.
• You also need to keep an eye on competitors in the industry. And find out if your company will do something differently than most companies in this market segment.
• It is also necessary to try to analyze this business- a strategy to give a real return. You also need to think about one more thing - the company and its development strategy must have a certain potential in order to reach more high level, to another market segment or to the international market, and be capable of growth after a certain period.

Personnel Management

But all good leaders know that making decisions and strategizing isn't everything, and it won't get done by itself. There are situations when a company is so difficult to manage that a single control center is not enough to ensure its activities. Therefore, after the decisions are made, the task of the head is reduced to the correct division of one case between the deputies. It is also important in personnel management:

• The task of each deputy is to divide the execution of tasks between his assistants and other employees, and control this process, up to the actual result. The main criteria for the initial division of responsibilities are production, supply, sales, etc.
• Therefore, in order to achieve the goals and how to manage the company, it is necessary to create a functional structure of the enterprise. Responsibilities and duties in functional areas are shared between managers - this is how a hierarchical structure appears in management.
• The manager's job is to know the roles of each member of the team. This will allow you to successfully manage the process. Once responsibilities are assigned, there is no need to micro-manage. By changing something or periodically interfering, employees will not be able to make independent decisions, all the time focusing on you.
• The initiative of employees should only be supported. When making a team decision, the leader must support it. If you express doubts and this project will not be allowed to develop, then the team will lose the enthusiasm or confidence necessary for further steps. If you constantly insist that you single-handedly make all the major decisions, then you can lead your team into a dead end.
• There is no need to demand from your subordinates regular reporting, which would be a confirmation of the need for the development of the company. Indecision and lack of progress must be avoided.
• To some extent, the leader is also a psychologist. It is necessary to create a favorable working environment for each employee, ensure a healthy climate in the team, and establish strong contacts between company employees. These aspects will only contribute to an increase in productivity and improve the quality of work, will allow the formation of a creative initiative, and will give a significant production effect. It will be even better than the introduction of advanced technologies for labor automation.
• You also need to be able to competently select personnel for successful work and promotion of the company. It is necessary to properly organize the work of employees at all levels, to monitor their motivation for efficient operation in particular, and the company as a whole. You also need to be able to value the time of your wards and your own time. To do this, you need to clearly state the goals and objectives, the main ideas that need to be conveyed to the knowledge of all your employees. Also, it will not be superfluous to be able to listen to the opponent, organize your own work time and clearly follow the established plan of action without unnecessary deviations.

Now you know everything about how to properly manage a company. This will allow you to improve your own business or become a good leader of a large organization. Since everything in the team depends on the leader, and the success of the corporation is based on the actions of the manager.

The management of any company is the management of the people who work in it. The content of management is reduced to a targeted impact on the will, consciousness and subconscious of people. The art of managing people has been highly valued by entrepreneurs of all times. John Rockefeller said that the ability to communicate with people is the most valuable commodity, for which he is willing to pay the most money.
The article analyzes the main methods of company management: persuasion, encouragement, stimulation, coercion. The requirements imposed by the legislation to the process of their regulation, the practice of their application in firms are considered; the opinions of the leaders of various organizations are given.

The meaning of managing any company is to effectively organize the use of the property that the owner has contributed to its authorized capital. The key issue of management is the competence of the workers who are entrusted with the management of this property. In the process of work, the staff becomes a resource of the company. On the one hand, people manage property, on the other hand, other people. But in any case, management consists in a purposeful influence on the will of people. The instruments of this influence can be very different.
Opportunities most optimal control employees, their coordination is created by the management structure. Its main purpose is to provide a constant impact on the property with the help of specialists and mechanisms in order to increase its value and make a profit. If it meets the goals of the organization, then it is recognized as effective. If not, the question arises of changing it in order to bring it into line with such goals.

The purpose of management is to balance the interests of owners and employees
The main feature of the management process is the difference between the interests of the owner and the employee. The interests of the owner and specialists who are not owners are significantly different, and sometimes even divergent. If the interest of the owner is to multiply the property, and for this he pays remuneration to specialists, the interest of the latter is to receive remuneration, the amount of which may not always be associated with the effective use of property. Therefore, the main concern of the owner is to ensure that the activities of employees are controlled so that they correspond to the maximum extent to the interests of the owner, and not to the personal interests of the employee in obtaining greater remuneration at any cost, sometimes even causing damage to property.
It is no coincidence that the management style commercial companies approaches the model used by the doges of ancient Venice. They were liable for losses caused to the state as a result of improper management of all personal property. Owners seek to increase control over their property. And for this purpose, a variety of forms are used.

Controls over the use of property in foreign companies
One of the forms of control over property in the United States and other states is the inclusion in the board of directors of up to 75% of independent experts from among lawyers, consultants, university professors, and other professionals who have the appropriate knowledge and a significant degree of independence in exercising control over the activities of the executive bodies.
Another means used and legalized abroad is the “piercing of the corporate veil”, i.e. in case of violations of the law, internal company norms by the executive bodies, the guilty officials are subject to the regime of full property liability, even if it is a limited liability company or another economical society. In Russia, there is also liability of managers with personal property for the obligations of the company, but only in part of managers for causing damage to it. Interestingly, in pre-revolutionary Russia in the event of the bankruptcy of the company, all members of the management board of the joint-stock company bore personal additional (subsidiary) property liability.

The role of personnel in company management
Ship management is most effective when it combines unity of command with wide participation in various areas of management of all crew members. A striking example in this regard is demonstrated by Japanese companies that have achieved tremendous success in this field. The founder of "Matsushito Electronics" Kikoto Matsushita said that each member of the labor collective should be considered as a member of the family and should be treated exactly like this by the management. That is why the management of the company should be based on democratic principles, provide for the widest possible participation of the founders (participants) and other interested parties in its activities.
The "democratic minimum" in the management of legal entities of certain organizational and legal forms is determined by the Civil Code of the Russian Federation and others federal laws. But it needs to be clarified in memorandum of association and charter in relation to the specific conditions of the organization being created.

Material and property liability of employees of the organization
Persons who, by operation of law or constituent documents act on behalf of the company, are subjects of civil liability. They must act in the interests of the organization they represent in good faith and reasonably. In the event that such a person inflicts losses on a legal entity, it is obliged, at the request of the founders / participants of the legal entity, to compensate them. Therefore, it is important that the charter specifies who performs organizational, administrative and economic duties in the company and acts on its behalf. Particular attention should be paid to the development of the status of the leader, on which success or failure in entrepreneurship primarily depends. Today, it is important to fix and increase the responsibility of managers for the decisions they make with the help of charters. management decisions, for safety and effective use property of the company, as well as for the financial and economic results of its activities. The mistake is made by those founders who do not limit the powers of the head in any way, which allows him to act on behalf of the company on all issues entrepreneurial activity. Charter commercial organization should contain a provision that only minor transactions are transferred to the sole discretion of the head, for example, the conclusion of sales contracts, obtaining loans from a bank in the amount of 10 to 30% authorized capital. All material transactions must be agreed with the founders on general meeting or on the board of directors. Those founders who do not create an optimal management and control structure sometimes end up with a broken trough. The charter should include norms/rules on the procedure for making decisions by collective bodies (for example, unanimous will, qualified or simple majority of votes).

Regulation of control over the activities of company management
To organize control over the activities of a legal entity, the charter should also take into account two aspects. First - internal control, which is entrusted to audit commission or auditor. The second aspect is external control. It is useful in the bylaws to define a mechanism for carrying out periodic audits. The very nature of such control does not have a direct effect, does not imply work "in real time". Therefore, he reveals violations, as a rule, "after the fact", when much can no longer be corrected. Therefore, founders and managers should keep abreast of events and respond in a timely manner to the facts of any violations, using all control tools.

Basic organization management methods
The most important aspect of company management is the arsenal of methods used by the manager, since the effectiveness of the organization depends on management methods. The main ones are persuasion, encouragement, stimulation, coercion.

persuasion method
This method can be used by all leaders. It is effective both in companies with a small number of employees, and where there is no or limited possibility of material incentives, and in large organizations, since it can be used to influence thousands, tens of thousands of people, almost without spending Money. In Russian and foreign practice, you can find many examples that confirm the effectiveness of using this method, although, unfortunately, there are frequent cases when it is simply forgotten.
Persuasion most often does not require large expenses, but with a constant, purposeful impact, it allows you to achieve the highest results, create conviction and inspiration. The main means of persuasion are information, explanations, recommendations, education, training, advertising, agitation, propaganda, moral encouragement, etc. Persuasion has always been the strongest tool for influencing the will and consciousness of people.
IN last years in various studies it is written that thought is material. Consequently, beliefs, absorbed by consciousness for a long time, become a reality, and a person embodies them in reality. Here is what Colin Turner writes about this in his book "We are born to succeed": "What you believe in and what you strive for, sooner or later becomes a reality. Each of us has a certain power, thanks to which he can create his own world, his reality, such as he wants.

Reward Method
Its difference from the method of persuasion is that, in addition to persuasive influence, it connects the achievement of positive results with the receipt of possible or specific moral and material rewards that are established and changed at the will and discretion of the manager.
Do entrepreneurs apply moral incentives effectively enough? Are there not enough wonderful deeds and labor achievements that employees make? But do leaders thank them for it? Do they verbally thank them in the order? Do they enter, as expected, a record of it in work book? Sometimes individual employees have one or two thanks for decades of work, and sometimes not a single one.
Managers very often miss the opportunity to use this effective management tool.

Coercion Method
And finally, enforcement measures, negative sanctions are also integral part arsenal of motivation. Indeed, they also encourage, for example, law-abiding actions, but do not act through interest and enthusiasm, which is inherent in encouragement and stimulation, but are based on the fear associated with the application of sanctions in case of non-compliance with established requirements.
Of the measures of coercion, managers are given the right to apply measures disciplinary action, the circle of which is narrowed by the new TC and represents a remark, reprimand and dismissal. However, managers often do not own these tools and instead of applying penalties and subsequent dismissal an employee for improper performance of his duties is fired due to a reduction in staff, thereby increasing costs that could have been avoided.
Currently, the Code of Administrative Violations introduced a new administrative penalty - disqualification executives, officials, including for violation labor law and for mismanagement legal entity. But many managers use this management tool haphazardly. Sometimes they do not react to committed misconduct. And only after repeated violations, an extreme measure of penalty is applied - dismissal.

The ratio of different management methods
Thus, the motives of various management methods differ in their impact on different human emotions, on different motives that cause joy, for example, in anticipation of receiving a prize at the end of a competition, or fear, for example, in case of non-compliance/violation of specially established norms for which such sanctions are provided. .
Punishment, as a rule, depends on the severity of the misconduct, the degree of which is determined by the leader. In some states, extremely tough sanctions are introduced to solve nationwide problems. For example, in Korea, within three years, the distribution of counterfeit products was eliminated by imposing harsh sanctions, up to and including execution. And yet, from the entire arsenal of management methods, stimulants in their various expressions are becoming more and more in an efficient way social development management. Moreover, their full use is equally important both at the level of state and at the level of corporate governance.
The totality of incentives, not only in the form of punishments, but also in the form of incentives, benefits, and other positive incentives, is a "litmus test" for an indicator of the degree of democratization of the state, the level of harmony public relations and the degree of coordination of interests in it.
Therefore, in order to understand the mechanism of action of stimulation, it is necessary to apply both each method and each of its components, as well as the entire system of methods as a whole. Leaders who actively apply the full arsenal of management methods, depending on the situation, achieve outstanding results. And the task is to learn how to use them in managing entrepreneurial activity, managing specialists in the process of entrepreneurial activity.

If the business has grown and some of the areas have separated into separate companies - with their own accountants, lawyers, personnel officers and others administrative workers, it often becomes difficult to keep track of processes in different structures. There is a way out of this situation - to create a single management company. Why is it needed and how it can help business - experts said law firm REVERA Mikhail Bitus and Nikita Tolkanitsa.

— When in a group of companies the functions of employees in different structures began to be duplicated, the time of the staff was spent inefficiently, and in general it became more difficult to keep track of everything that happens in each company, it means that it is time to think about creating a management company.

Why do we need a single management company

Let's describe the situation: you have a group of companies, and each of the companies has its own director, accountant, lawyer, personnel officer, economist and marketer. This approach is inefficient both from a financial and organizational point of view.

What factors tell you what your business needs Management Company:

• Different companies own shares in the statutory funds of different group members and there is confusion in the powers between the directors
• It is difficult for business owners to control the management of companies
• The staff is bloated and there are difficulties in managing it

What processes are facilitated by the management company

The main function of the management company is the current management in each individual company of the group. In fact, she replaces the director in a subsidiary structure: she concludes contracts, issues powers of attorney, manages property.

Why is it for business owners:

• It becomes easier to control the processes within the group: there is no need to collect information from the head of each of the organizations - just follow the actions of the head of the management company
• An administrative center appears, where workers are concentrated who are not related to production, but are necessary for the whole group: lawyers, accountants, marketers, specialists in customs clearance etc
• The number of controversial issues is reduced: it is enough to find one director of the management company who will suit all partners: there is no need to coordinate different candidates for different companies

How the management company works with other group companies

The basic scheme of work: the management company manages all the companies of the group and receives remuneration for this. Subsidiaries may write off these costs to current expenses and thus reduce the base for calculating income tax.

The purchase of the services of a management company must be economically justified. Management costs will not be included in the calculation tax base, if:

• The staff of the subsidiary has specialists whose services it buys (lawyers, economists, personnel officers)
• The management company manages only formally, and the real decisions (and this is obvious) are made by the business owners

How to organize a management company

Starting a management company is a fairly simple procedure.

Key steps:

1. Creation of a management company.

2. Adaptation, if necessary, of corporate documents of all companies of the group in order to establish a uniform approach to management.

3. Development of common internal rules and regulations.

4. Conclusion of agreements on the transfer of leadership and managerial functions between the management company and each company of the group.

What are the difficulties when working with a management company

If the management company will provide legal support and assistance in drawing up contracts, applications and other documents to other organizations of the group, then it must obtain a license for this - to provide legal services.

To do this, it is enough to fulfill only two conditions:

1. Director with higher legal education.

2. At least one employee with a higher legal education and at least three years of experience in the legal profession.

As a summary

The management company is a fairly simple and at the same time effective tool in business. It will help not to inflate the staff and simplify the control over hired management.

Creating and implementing such a structure is a fairly simple process. Moreover, it does not require additional monetary investments, since it can be financed by payments from managed firms.

But it should be understood that the management company cannot make all decisions on the work of the group. The solution of key issues remains with the business owners.

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