Help in automating the flower shop. A program for automating a flower shop. Main features of the program

Program for a flower shop

Automation in a flower shop has a number of features related to the specifics of the florist business.

To quickly sell and account for flower products, a flower salon needs a convenient tool for creating a bouquet at the checkout. For this purpose, the Subtotal online program implements a special functionality of technological maps. It allows you to create any flower arrangements and promptly serve customers. With its help, the seller (cashier) can quickly compose and “punch” a bouquet in accordance with what the florist has collected for the client.

Also, at the base online programs trade automation Subtotal, you can carry out comprehensive automation of a flower salon:

• introduce cash and warehouse accounting, modern personnel monitoring tools,
• automatically collect statistics and receive all necessary reports (comprehensive analytics),
• arrange and organize delivery of ordered bouquets using a convenient interface,
• carry out full integration with the online store, synchronizing balances, product range, prices

The cash program fully complies with the requirements of Federal Law 54, all the nuances of legislation, supports the acceptance of cash, non-cash and mixed payment(cash / card), allows you to create sets, add services to your receipt, make pre-orders, provide discounts and much more.

Warehouse management based on Subtotal includes full control of the movement of goods, automatic creation of all necessary warehouse documents, notifications about the expiration date of batches, notifications about goods that will soon run out - everything that is necessary for the successful operation of a store or salon. If necessary, you can always conduct a quick inventory, including using a barcode.

We know that any business requires attention and needs control. Therefore, Subtotal implements a reporting module that provides extensive capabilities in the field of collecting statistics and analytics. It allows the owner to receive data on the current amount of money in the cash register, sales, warehouse balances, profits and losses, the best sellers (who sold goods for a large amount), etc. from anywhere in the world 24/7. Reports are generated instantly, in the form of graphs or convenient tables.

Subtotal automates work with suppliers - the program stores the history of all mutual settlements. You can analyze and compare suppliers by margin and range. Thanks to this, you have the opportunity to select and order the necessary commodity items at the best price.

Subtotal allows you to conduct sales, instant or deferred revaluations of one product or an entire group. At any time you can print new price tags, which are created automatically. Also, in Subtotal you can maintain a database of regular customers of the store and implement flexible systems loyalty, including providing discounts, both cumulative and fixed.

The system has a special module for SMS mailings. It can be used to remind regular customers about upcoming holidays, send information about special offers, promotions, etc.

Subtotal is easily expandable in the case of network business. Setting up a cashier's workplace at a new point of sale can be done in 15 minutes. Using the Subtotal network solution allows you to optimize inventory, conduct centralized purchasing planning, and control each store and the network as a whole.

If you are looking for where to download a convenient and simple program for accounting sales and warehouse of a flower shop or chain of stores, try Subtotal. Our managers will advise you on any questions. One call and complex automation Your store or chain of florist salons can be carried out within 24 hours.

What you need to automate a flower shop

Unlike classic POS systems, any computer is sufficient to automate a flower shop using the Subtotal online program (you can use a tablet or laptop; the program supports Windows or Android). Also, Subtotal supports working with online cash registers, including fiscal registrars, as well as barcode scanners, price tag printers, etc.

If you need a cash register, printer or scanner in a store, contact our managers. We are the official partner of most leading CCP manufacturers and commercial equipment, such as Atol, Shtrikh M, Evotor, Dreamkas, etc. We will select the optimal set for you and offer it at the lowest price, with door-to-door delivery throughout Russia.

In addition to supplying the necessary hardware and technical support cash register equipment As part of Subtotal technical support, we offer services for the fiscalization of cash registers (registration of cash registers with the Federal Tax Service) and obtaining a qualified digital electronic signature(EDS). Also, from us you can purchase a contract for a year of service in the OFD. Thus, we provide a complete turnkey solution for automating a florist shop.

When necessary trading and computer equipment is in stock, automation of a flower shop using Subtotal can be completed in a few hours (within one day). At the same time, the cost of implementing the system, thanks to free setup and bonus 14 days of technical support, will be 0 rubles.

Automation of a flower shop

In every business, especially if it is related to trading activities, have their own specific features, subtleties and nuances. As for the flower business specifically, this matter can rightfully be called capricious, because the product itself, offered for sale, requires close attention.

The efficiency of a flower shop depends on many factors, the correct consideration of which will minimize all risks and errors, thereby increasing the productivity of the outlet. In particular, the shelf life of each plant is important here, consumer demand depending on the season of the year, even fashion trends in one way or another influence commercial success activities of a flower shop.

Every entrepreneur can take advantage of a unique software product from the POSTLAND company, thanks to which you can automate the entire work process, increase throughput commercial products, as well as to facilitate high-quality service for each client, ensuring efficiency and clarity of information processing for each order. This approach is important in order to increase the efficiency of the store, as well as strengthen its competitive position.

A flower shop most often works on the principle that bouquets are made right on the spot, in front of the buyer. However, here it is important to have time to serve everyone, while not forgetting about accounting Supplies, keep order in trading floor, manage to carry out all necessary cash transactions, as well as draw up reporting documents.

Flower shop automation system based on the use of specialized equipment and software, this is the key to his productive and efficient work. It is also a way to avoid all unnecessary risks and errors, as well as improve the overall quality of customer service and store operations, covering not only cash register operations, but also general control commercial products, automatically analyzing its quantitative and qualitative composition.

Using an automation system to run a flower shop is beneficial due to:

• fast receipt of goods;
• clear and accurate accounting of sales of goods;
• high-quality and informative reporting;
• effective management pricing.

Main: Ready-made solutions for automating the work of a flower shop | POSTLAND, Automation of a flower shop, Proposed solution: cash register equipment (POS system), as well as services for equipment assembly, software configuration and staff training..

The vast majority of flower shops conduct business using a notebook and a calculator. It’s just that the owners of such retail establishments do not have a very good idea of ​​why it is necessary to automate a store in the florist business. However, if you want to increase the profitability of your retail outlet or plan to open several flower pavilions under your own brand, then without modern approach Nothing will come of this idea for organizing trade. And investing in equipment, without which it is impossible to automate a store, is not an extra expense, but an investment that will pay off in a very short time.

The key role in the success of flower shop automation is played by right choice POS systems. A POS system is understood as a hardware and software complex that will not only simplify the process of accounting for goods and promptly serve customers, but also provide the ability to perform other additional functions, for example, providing regular customers with discounts on goods and services. The presence of a discount savings system will favorably distinguish your florist establishment from other retail outlets and will ensure a flow of regular customers without the need to reduce prices in general.

Another advantage of using a POS system is the ability to receive an up-to-date report on product inventory and sales at any time. You will be able to analyze sales by day of the week, seasons, holidays or regular ones and adjust the offered assortment and quantity of goods to the preferences of your customers.

The hardware and software complex includes a POS terminal with a cash register program and a touch monitor, a barcode scanner, and a check printing device. Installing a reader would also be a smart investment. bank cards so that your customers don't have to leave outlet looking for the nearest ATM or other flower shop where they can pay with a card. Manufacturers offer many models of POS complexes, how to choose among this variety best option to automate your flower shop? You should not choose the cheapest models, because the reliability of the equipment is very important here. Buy a system from a trusted manufacturer that provides warranty and post-warranty service.

Automation of a flower shop is vital when organizing a fairly specific business selling flowers. Accounting for goods in a flower shop has its own peculiarities, since it is necessary to take into account short time storage and sale, seasonality, the product itself - cut flowers or potted plants, packaging, decorative elements for making bouquets. Automation of a flower shop is relevant both for newly opened businesses and for shops that are already operating. Let's look at different aspects of a flower shop.

Secrets of minimizing losses of perishable goods and rules for working with markdowns in a flower shop

• 20% of the total number of flowers in the bouquet are flowers discounted to 50%, which have begun to fade.
• The seller first of all offers “last minute” flowers and provides a wholesale discount on them.
• Work to increase the amount of the check: if there are 5 roses left, but they want to buy 3, you can offer a discount on the remaining 2, package it beautifully. As a result, the check amount will increase, and there will be no “inconvenient” balance of goods.
• If there are 2 flowers left, before making a markdown and write-off, you need to try to sell 1 piece at a time and make a beautiful package.
• If the assortment includes potted plants, then it is desirable that the plant ratio be 70/30 or 60/40 deciduous to flowering.

Selection of assortment: what to sell to flower shops in different seasons

When selecting the assortment of a flower shop, it is important to take into account not only an analysis of consumer demand, but also the seasons of the year in order to profit from seasonal demand.

What to sell:

• Autumn: potting and transplanting material, flower stands, fertilizers. The main thing is to prevent expired balances from hanging around.
• Winter: potted plants, cut flowers.
• Spring: goods for the garden, seedlings, outdoor plants.
• Summer: “off season” for flower shops. But you can pay attention to gardening products - garden figures, supports for bushes, seeds for lawns.

What the owner of a flower shop should pay attention to (especially when selling cut flowers):

• Selling your own packaging allows you to recoup the write-off of cuttings due to high profitability. Packaging is accounted for by footage.
• Monitor sales of so-called “flower trimmings”—cut flowers are less lush. Monitor write-offs by sellers.
• Wrap on bouquets. Conduct checks and recalculate costs.
• The seller may say that he “sold the product at a discount,” but in fact sells it at full price. Supervise sales staff.
• The sale took place without cash receipt and if the inventory does not reveal a shortage, then it will never be known. Record all sales automatically, for example, when reading an online TSD barcode.

Color accounting program: control and management capabilities

The flower accounting program should make it possible not only to keep records of transactions with flowers, but also provide a basis for analyzing the work of the store, how and through what to improve service, increase the average check and the profit of the flower store. A short list of the capabilities of the color accounting program:

• Grouping of assortment according to the principles of category management, assortment matrices.
• Warehouse inventory control, identifying shortages of goods and consumables.
• Setting up pricing rules.
• Registration and reports on the movement of goods in a flower shop.
• Calculation of bouquets based on the predetermined cost of each flower and consumables.
• Fast and easy inventory using online TSD.
• Possibility of connecting crm for a flower shop, assigning statuses to clients, bonus loyalty program.
• Support different types payment.
• Possibility of integration with retail equipment.
• Analytical unit for monitoring the results of a flower shop and transparent management.

• Possibility of remote control online.
• Information protection, European data centers.
• Logging of user actions.
• Flexible settings for the functionality of the color accounting program.

In order for a flower shop to make a profit, you need to analyze demand, manage the assortment efficiently, control purchases, and train sellers.

Price: from 100 ₽ per month, 30 days free

How it works: helps automate goods accounting

When selling bouquets, you need to take into account all the components: flowers of different varieties, packaging, ribbon. Doing this manually takes a long time and there is a chance of making mistakes. With the application you can create technological maps- list of components for standard bouquets. When the seller sells such a bouquet, the components are written off from the warehouse automatically.

Stand out from your competitors

Name:

Price: from 600 ₽ per month, 7 days free

How it works: helps set up a loyalty program.

To ensure that customers come to you again, attract them with discounts. With the application, you can launch a bonus or discount program - give discounts to regular customers, give bonuses and send SMS with birthday greetings. You don't have to spend money on issuing plastic cards - the application recognizes customers by phone number.

Serve customers faster

Name:

How it works: adds pictures to the list of products at the checkout.

Searching for flowers in the list of products by name takes a long time. To speed up the seller's work, add pictures to products using the application. This way the seller will place an order faster and serve more customers.

Motivate sellers

Name:

Price: from 199 ₽ per month, 7 days free

How it works: Helps you find out who your best seller is.

To find out which seller is bringing you more money, add them to the application. During the sale, the app will ask the seller to select their name from a list. This way you will see sales statistics for sellers in personal account- you can reward best sellers and encourage those who are weaker.

To become better

Name:

Price: from 150 ₽ per month, 7 days free

How it works: Helps you get feedback from customers.

To become the best, listen to your customers. The application prints a link and QR code on the receipt, where the client can leave a review and phone number. This way, you'll learn what your customers like and don't like, and you'll understand what you can improve.

Help clients find you

Name:

Price: free

How it works: adds information about the store to Yandex services: maps, navigator, search and others. This way, clients can easily find you: your address and work schedule will be visible in searches and applications. If someone urgently needs a bouquet in the middle of the night, and you work around the clock, the buyer will see your store on the map. Perhaps this way you will one day save someone’s personal life.

The application shows statistics - you will see how many clients find you in Yandex.

Stay in touch with clients

Name:

Price: from 30 ₽ per month, 3 days free

How it works: the application adds a phone number, a link to a website, Instagram, a group on VKontakte and Facebook to the receipt.

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